Beth Comstock, former deputy chairman of General Electric, says: “You can’t sell anything if you can say.” When it comes to digital marketing, your ability to tell your brand decides on your success. Regardless of whether you are an entrepreneur or marketer, the expansion of your knowledge about digital marketing is of crucial importance for the growth of your company. Even entrepreneurs who can afford to have their own marketing department should acquire practical knowledge in digital marketing.
The Internet is the largest source of information in the world. In a competitive world in which consumers use the Internet excessively to find solutions, digital marketing has become an important platform for the promotion and growth of your company. If you want to improve your online marketing skills or help your company to grow, learn how to use digital platforms and tools. In the following you will find the four best free courses for digital marketing that help you understand how digital marketing techniques can change your company:
1. Hubpot marketing courses
There are countless ways to expand your company using digital platforms. As an entrepreneur, you should register for various free courses from Hubspot academy. From content marketing and social media management to marketing automation and lead generation, you can actively participate in many free courses and start learning immediately.
HubSpot offers detailed lectures in the form of texts and short videos and at the end of each course offers tests to determine how much knowledge you have kept. You will receive a certificate for good performance in the final exam. Hubspot’s popular courses include:
- Inbound marketing certification
- Email marketing certification
- Certification for marketing software
- Content marketing certification
2. Social media rapid starter
From an entrepreneurial point of view, social media are a place where the company interact with their audience and can do it through interactive discussions. Every time you post something on social media, it can be heard by thousands, if not millions of people who may be interested in your company.
As an inseparable part of every successful learning project in the field of digital marketing, social media change the way many brands market. If you want to learn how to use social media to grow your company, social media Quickstarter is the course you need. It offers all significant step-by-step instructions in a very systematic way in one place.
You should go through the available lessons Fast starter for social media Digital marketing strategies for blogs, online entries, Instagram, Facebook, LinkedIn, YouTube, Pinterest and Twitter. The courses are designed in such a way that entrepreneurs can fully understand them without additional help. Comprehensive instructions and real -time examples of the present lessons make learning and applying your knowledge a pleasure.
3. PPC University of Wordstream
PPC university is a great learning platform for everyone who wants to experience everything about paid advertising. If you are not sure how paid advertising works, PPC University offers easy -to -understand lessons for both advanced users and beginners.
PPC University divides its free Google AdWords training program into three categories: PPC 101, PPC 102 and Advanced PPC. Depending on your current PPC knowledge, you can start with any category. Tips, recommendations, PPC tools, white paper and webinars will help you.
Many small and medium -sized companies have difficulty managing their paid advertising campaigns in a way that is affordable and delivers the desired results. If you are one of them, it is time to use the advantages of PPC University.
4. Alison diploma in e-business
In view of the growing need for a solid online presence, it has become essential for companies to learn how to beat the competition. At Alison, marketing experts, entrepreneurs and students can learn how social media, email marketing and other online marketing channels increase brand awareness, promote business and help business owners to reach a wider audience.
Alison is a large online learning community with over 6 million registered users. If you want to join the community and learn how to develop and apply a really professional online marketing strategy without output a cent, then join Alison diploma in e-business This is one of Alison’s most popular courses.
Of search engine optimization (SEO) and Google Analytics This diploma with a focus on Google Ads and email marketing is intended to help marketers optimize their digital marketing skills.
Digital marketing is a rapidly developing industry in which technologies and techniques are out of date too quickly. Something very effective in 2019 could be completely useless in 2025. It is therefore important to keep your marketing knowledge up to date so that you can benefit from new technologies and tactics.
Millions of marketers and entrepreneurs use free online marketing lessons to improve their skills on the go. Although it is advisable not to stop learning, contact an agency for digital marketing to develop and implement the right online marketing strategies for your company. Please contact Reach First if you want to work with a trustworthy and growth-oriented online marketing agency in North America.