Examples of pretty landing page are nice to look at, but let us be real: you want yours convert Well – that’s exactly what these Landing Page examples do.
I collected 36 of the best landing page examples on the Internet, including those from lifting spots talented sewer monentization and conversion rate optimization teams.
And of course I chose your brain for your secrets to create powerful landing side pages. Prepare yourself to be inspired.
Table of contents
Do you want more specific examples? Search for the target line type:
What is the purpose of a target page?
The purpose of a target page is to make visitors convert. A target page offers the potential customer an offer, e.g. B. a free E -book or a paid subscription to exchange information or money. Therefore, a target page can generate leads, account registrations or sales.
A target page can include a customer by offering a lead magnet, something free (e.g. eBook, webinar or checklist) that refers to the product or the company industry.
If a prospect fills out the form and receives valuable content, it may even be more likely that it will become familiar to your brand and become a customer.
Faster tip: Would you like to add an easy way to add a form to your target page? Drift Kings Media’s Free Form Builder Tool Can help you fill your CRM with leads Your website.
I will share an example of when a target page can be particularly effective.
If a company wants to sell a AI product that helps sellers, it can create a target page that offers the audience a free video for using AI in the sales industry. Interested target groups may offer your contact information in exchange for valuable information.
If you enjoy the video you have received, you may react to a company that calls you.
Another quick tip: How about a AI product that helps with the target page? Drift Kings Medias campaign assistant Transforms your key value props into an effective target page in just a few clicks.
Also the Landing Page Creator GPT Copy in minutes and even create one page in the CMS from HUBSPOT to click a button.
In another scenario, a publishing company that aims at a target group of managing directors could create a target page that invites the audience to register for a webinar that is hosted by a manager in a large company.
After the E -Mail address was specified on the registration form specified on the target page, the leads receive an e -mail with the webinard data and registration information as well as instructions for registration for the newsletter or subscription to the publication.
If the webinar likes the user, he can register for the newsletter or a subscription to keep up with similar content.
Although your purpose is easy, successful landing pages require some detailed planning and creative tests.
Even after starting your target page, you would like to pay attention to Conversion prices to see how well it can be done.
What is a good landing -page conversion rate?
According to the Wordstream, the average landing page conversion rate is 2.35% in the industry, with the 25th percentile of the landing pages reached 5.31% or higher.
You can see the full Wordstream Conversion Rate Analysis Here.
To calculate your conversion rate, share the number of conversions that generates a website generated by the number of visitors on the page recorded, and multiply it by 100 to get a percentage.
If your conversion rate is not yet close to the average, don’t worry. Nailing these percentages can initially be a challenge, especially if you have many regular side visitors.
Fortunately, there are several simple strategies for the conversion rate optimization strategies with which you can quickly increase your current rate.
Regardless of how your company is sold or which conversion action you want to grow, it is helpful to be inspired by seeing what other great target pages look like.
Take a look at the examples of the target page below.
Examples of lead -magnet landing page
I consulted Drift Kings Medias Canal Monetarianization and Cro-Teams to find some of their highest lead magnet landing sides-and asked for their top tips. Read for more.
1. Drift Kings Medias Social -Media Trends Report (SaaS: Marketing)
As soon as this landing page is loaded, I have a clear heading in which exactly what I get: “Social Media Trends Report + Expert Panel”. There is also the “2025” to signal that this is fresh and not out of date.
This enables the five buttons “Go to section” to the section I am most interested in – perfect for busy readers. I love the quote call outs with the most important pioneers in the report. It creates trust immediately because I know that I can hear from Drift Kings Medias Global Brandmarketing Manager from Drift Kings Media when I download it.
This target page also builds up a visual attraction with statistics that get fantastic for flying over and the toughest highlights, e.g. B. 25% of buyers who bought directly via social media.
This is how you implement this yourself
One of the first questions that occurred to me when I saw this landing page was the following: How do they create a convincing target page without giving away so much that the visitors are not really given away download The full report?
“The secret is actually more in the content of the content of the content than even on the target page,” says Drue stinnettSenior Premium Content Strategist from Drift Kings Media Media.
“We are very hardworking with these original research reports to ensure that you have this unique perspective as it is to lead social media at Drift Kings Media, e.g.
In other words, While the target page shows that What (Trends), the How (Unique findings of top brands) can only be found in the report – A strong way to give downloads.
2. Drift Kings Media’s 40+ AI Tools Guide (SaaS: Marketing)
This beautiful landing page is short and sweet, with a clickable picture slide show that offers you a little insight into the actual instructions.
It has achieved an above -average conversion rate, so I asked the Drift Kings Media Content Marketing Manager who worked on this page. Ariel GonzalezFor his secret of success.
“This target page is successful because it immediately treats a certain pain point and clearly shows what readers receive for their information in return,” she told me.
“My best tip: Make the perfect balance between the teasing of the value of your offer and giving away. Every copy should show what it is with tool kits, workflows or instructions.
“Use relevant and appealing images that annoy your offer, format the formatting and always answer the reader’s question:” Is that worth my contact information? “Let them be sure that you get real value, not just another generic resource.”
This is how you implement this yourself
I wanted to give them a deeper immersion on how to increase conversions on their target pages. So I turned to Ben YoungSenior Marketing Manager of the Conversion Rate optimization at HubSpot. His team designed the template with which this landing page was created.
“One of the keys to create target pages that are converted is Adjust the content of the page to the user intent“, Says Young.
In order to adapt the content of the intention of the user, you must familiarize yourself with the marketing funnel in which your user is located (the lower the funnel, the more likely he converts):
- Top of funnel (Consciousness)
- In the middle of the funnel (Thoughtfulness)
- Reason of the funnel (Decision)
The offer of HubSpot offers for visitors who usually come from a blog post like this are built. You read the blog post, look at the associated content CTA, click through and come on the target page.
At that time they moved into the middle of the funnel. You have already taken a step towards the content by clicking on the CTA.
“You are already interested and have shown that you are going forward,” explains Young. “You have a context of what we offer and you have committed. What we have to do next is to remove friction points.”
Here these rush -minded landing sites come into play. Young’s team designed them so that they are free of distractions. You offer:
- Clear CTAS
- Action -oriented language
- Tangible value
- Social proof
“We have to do everything we can to strengthen the expectations that we have determined to make it easy for them to reach the finish line, and the introduction of something that will distract,” he says.
3. Drift Kings Medias Financial planning templates (SaaS: Marketing)
These Financial Planning Templates of the Landing Page immediately indicates the advantages (“Organize, analyze and plan your personal and business finances with ease.”).
It then shows you exactly what you get with a picture of the spreadsheet.
“Abstract pictures, although they are more attractive and creative, didn’t help us much,” says Young. “We tend to use pictures of the product itself. The impression I get is that users want to see what they get rather than beautiful pictures.”
This is how you implement this yourself
You will find that the target design is not overly decorated. Simple designs can convert as well (if not better) than more complex. And don’t neglect copywriting.
“Copy is very important, not just design,” says Cyan ZhongA Drift Kings Media Senior Premium Content Strategist who writes copy for our entrepreneurial content.
“Since I made this site, I have definitely paid more attention to how we describe the offer in advance, as it is more important over the wrinkle,” says Zhong. “Sometimes people don’t even scroll down. So I try to be as conversing as possible and basically be as direct as possible.”
She recommends avoiding jargon and instead using an uncomplicated language that shows what the visitor gets. Your team has found that it is extremely effective, numbers and words that convey the value are extremely effective.
“If we want to try to push out a little more CVR buoyancy,” adds Young, “I have found that it helps to orient the copy to concentrate on the advantages and the functions first.”
I know not everyone is lucky enough to have cyan in their team. So if you have no committed writing support, we have assured you. Drift Kings Media created this free of charge User -defined GPT that generates the copy of the target page for you.
And if you need help with creating the entire landing page (including a copy), read the lifting spots Ai landing page creator.
Pro tip: Stinnett’s best advice for powerful target pages? Trust your data.
“It is the curse to be a marketer,” she says, “but we’ll test things or try new picture styles or something, and I think it looks fantastic – it hits our conversion rate in a negative way.”
That is why it is so important to carry out Landing Page Split tests.
“Your creative instinct is amazing when you plan these tests and try out new ideas,” says Stinnett. But if your big idea doesn’t work as well as expected? “You just have to let go of your pride and answer what your clicks and conversions tell you.”
Great examples of landing page design
4. Airbnb (Travel and leisure)
This Airbnb-Landing page is a one-stop shop for visitors who can curiously book a holiday rent. It offers various options such as beach, huts and amazing views.
As soon as a user clicks, he can easily display the potential at home, read testimonials and display the pricing. What is even better is the ability of a user to select a date to book on the same page and convert it on site when the information is convinced.
This is how you implement this yourself
Airbnb’s design style is clean and platform agnostic, which ensures a pleasant site for users on iOS and Android. Follow conventions for important elements such as navigation, systemiconography, contextual actions and interactions for similar experience.
5. Wix (SaaS: web development)
Wix turned his Landing Page Builder In a creative playground with a fascinating digital illustration that she follows on the page. It is not overwhelming or distracting – it is carefully balanced with white space and clear text.
Wixs use of design to emphasize certain points of contact on the page. For example, the summit of the mountain in the illustration on the main -cta shows and encourages visitors to get started.
This is how you implement this yourself
Discover the color palette and history of your brand. Let it reflect your mission and identity in a striking way that distinguishes yours from competitors. And if you need a guide, Create a custom color palette for your brand here.
6. ExpressVPN (Digital privacy and security)
What do I love most on this target page? It is not what it has, but what it not – A navigation bar! By removing the navigation bar, ExpressVPN affects the primary CTA in the spotlight.
Why do we take an anti-navigation posture for Landing Pages? They distract the visitors and lead them away from the intended action. The conversion rates can be increased by removing navigation connections from target pages.
This is how you implement this yourself
The choice of using a serif font speaks to the established trust and the authority of ExpressVPN. Differentiate your brand from the trend of straight lines and rigid, sharp edges and try to find fluidity and warmth in your style.
7. Row house (Fitness)
In addition to the slim design, this target page receives bonus points for the header, which offers a free first class outlook.
I also like the copy that speaks with both new and experienced fitness professionals. What is better is access to a fitness community with which customers can be held accountable for their fitness goals.
This is how you implement this yourself
Row House focused on the website design to be minimal and get people to register. If you design your own target page, put a fussy design and focus on how you can convert potential customers into customers faster.
8. Codecademy (SaaS: education)
I like this page because it is simple in both a copy and design.
The form on the page is simple and only requires an e -mail address and a password. Or you can use your LinkedIn, Facebook, Github or Google Plus login and shorten the conversion path.
The target page also offers success stories, testimonials and other forms of social evidence for visitors who need more information before an account is created. This helps to make the potentially intimidating world of coding more accessible to beginners.
This is how you implement this yourself
Keep your destination design concentrated on value. Let your website be a way to present your satisfied customers.
9. Sunbasket (E -Commerce: food and nutrition)
The landing page of Sunbasket ticks all the boxes by communicating the challenge of its audience in a simple way. People like me want a simple and comfortable process in making meals.
I want the high quality food that are biological. And I want my meals on autopilot. Sunbasket nails them, and that means that my chance of becoming a customer is high.
This is how you implement this yourself
List your audience’s pain points and confirm that you have answered them on your target page. If you do this, your audience feel seen and this can improve your probability to convert you.
10. Curology (Beauty)
I would argue that the most important element of a target page is on the folding breakdown next to the CTA.
The upper fold of the curology is clean, visually appealing and to the point – and the copy is less than 50 characters long. Users understand the offer immediately and how they can benefit.
Even if the brand is new to you, your message is loud and clear: Regardless of your skin problems, Curology has a custom solution for you.
This is how you implement this yourself
Let your target page reflect how your customer feels when he uses your product. Soothing colors, a minimal background and a close -up of your product may be the pleasant impression that your audience is looking for.
11. breather (Productivity: Co-working space)
Here is another example of clever, delightful design on a target page.
As soon as you visit Breather.com, there is an immediate call to act: Enter where you want to find a room. In addition, location services are used to find out where they are and provide immediate options nearby.
I think it’s great how the breather uses a simple copy of the points to tell the visitor what the company does, followed by the CTA, to select a city.
The negative spatial and soothing color scheme also matches the product – essentially space for breathing.
This is how you implement this yourself
You want to make customer registrations as easy as possible. Place your CTA as a focus and design your target page so that users click on you.
12. Mailchimp (SaaS: Marketing)
For the beginning, take a look at the two sunny yellow views to act – they are impossible to ignore.
In addition to the color, this target page receives a scream for the CTA placement. It shows a consistent CTA (“Start free test version” and “Start”) and is clearly visible on the page.
This is a solid strategy because the CTA acts as a gateway for the conversion of customers. It should be available to visitors when they move down the page, not just once.
This is how you implement this yourself
Soft colors are the modern norm, but that does not mean that your brand has to be in harmony. Like MailChimp against the grain and hit a brave color selection.
13. Paramount Plus (SaaS: Entertainment)
This destination design has everything. It is visually appealing, interactive and offers scannable, yet descriptive header. In addition, the background makes every fold look a little different and a fascinating scroll experience creates.
The target page also has a repeatable CTA (“Register in …”) and several strategically placed content that is converted in several points of contact for visitors.
This is how you implement this yourself
Don’t be afraid to place more than one CTA on your target page. Syn up appropriately and even experiment with the wording to see that most clicks receive.
14. Carmax (Automobile: cars)
Carmax is ready to enable visitors to carry out their own research directly on the target page. It has a search bar that leads to a large database with cars and a calculator with which visitors can estimate their ideal monthly budget.
It is clear that Carmax wants the purchase or sales experience as painless as possible. By translating the company’s customer-oriented approach on its target page, Carmax effectively converts a generally feared event-a new auto-in a simple process without gimmicks or barriers.
This is how you implement this yourself
Sometimes you don’t have to convince much on your target page.
Instead of relying on a text -related monologue or testimonials, set customers the opportunity to obtain the desired information and then adjust to the details while exploring your website.
Simple landing sides
15. Above (Carpooling)
People are flooded online with information. For this reason, creating a Skimmeland side is essential – like this from Uber.
It has a black and white color scheme, short and easily digestible sentences and a simple call to act, which leads to a registration form. The combination of these elements leads to a professional and responsive side.
This is how you implement this yourself
If your product or service does not aim at a certain or niche market, but a wide range of people, you should concentrate your web design on conveying a clear message about complicated design styles.
Everyone can use over, so you don’t want drive all customers away.
16. Spotify (E -Commerce: audio streaming)
This target page makes a dramatic detour of Spotifys classic green and black colors – and maybe that’s the point. It could be a way to signal visitors that the page fulfills a other purpose than other content.
Although the target side is relatively simple, the strong color contrast emphasizes the text and the CTAs. In order to give visitors even more, Spotify lists various price plans for the various audience segments.
This is how you implement this yourself
Integrate some original graphic design elements into your target page to add the visuals. We have already discussed how important it is to display clear CTAs, but a visual indicator of what the product or service looks like can continue to press the view to convert.
17. canvas (SaaS: Design)
Sometimes you have to admire a target page for your attractive and uncomplicated design.
Similar to the above example, it offers a wealth of white space that emphasizes the text and balances the bright colors.
To seal the business, the page ends with a FAQ section.
If you suspect that visitors have additional questions about your products or services, you may also want to include a similar section. This means that potential customers can better understand what they try to sell and sends a message that they are open to questions.
This is how you implement this yourself
Canva contains its product as part of its target side design, and she too. If you want people to see the product range or the functions of your service, show them in advance.
Product landings pages
18. Mooala (E -Commerce: Essen)
Playful Is usually not the first word that comes to mind when you think of milk -free milk, but Mooala’s bright and colorful landing page is exactly that.
This example shows how you can accept simplicity while using relatively brave, striking colors to highlight important header and CTAs.
Stick to colors that correspond to your brand and at the same time attract the attention of the visitors.
This is how you implement this yourself
Mooala deliberately uses earth tones. There is an additional level of trust if your product/website design looks trustworthy, and earthy tones contribute to this motif for an organic product line.
19. Nauto (Shipment)
When writing website copies for a product or service, there is a helpful thumb level in expanding the advantages and not the functions. This advice also applies to writing landing sites.
Instead of bombing visitors with technical information, Nauto, a fleet safety platform, decides its advantages with a clear and appealing copy (“Your Roadmap to improve flot safety”). Nauto makes its content more attractive.
This is how you implement this yourself
Concentrate your target page on what your product or service can do for the people who come across it. You need to know how it will improve your life or processes, not the technical data or tiny details.
20. rover (Pets)
If you put your pets in the care of another person, it can be nerve -wracking. For this reason, Rover, an on-demand real care service, is based on social evidence in order to build trust with visitors.
The target page contains testimonials from real customers and copy the “Rover guarantee” and the support around the clock. Of course, the sweet pictures of animals also help.
This is how you implement this yourself
Rover knows which customer base your website is visiting, and it is easy to book pet services. When you think about what your customer base is trying to achieve, meet a solution as soon as you get to your target page.
21. Gong.io (SaaS: call recording)
There are many intelligence platforms on the market and Gong knows. How did it emphasize its target page? By calling yourself a KI platform and using social evidence of more than 4,000 customers to show that the platform works.
Gong is a Revenue Intelligence platform, and if you go to the website, you may be curious to know what everything means -you may want to see the conversion analysis, sales training functions or more depending on the company.
Gong solves this need on its target page by precisely predicting and improving news such as “Include customers and improving team productivity, everything on a Revenue Intelligence platform”.
And to make it even more convincing, Gong adds many review reviews that are received from third -party websites. This gives the platform more credibility and can stimulate potential customers to demonstrate the software.
This is how you implement this yourself
Try an interactive target page. Take a look at various topics or code that can move automatically or with the viewer if he scrolls your website to reveal more interesting and positive information about your product or service.
Examples of webinar target page
22. Gardener (Advice)
The heading of this webinar -Landing page had me lean forward.
First, it focuses on AI’s trend problem and its role in the future of work. However, the most noteworthy is contrary. Experts say AI is missing empathy. So the idea that AI could be “your most human leader” is fascinating.
Note that Gartner does not claim that AI is humanly centered. The description of the webinar shows that your goal is to show how AI can expand and not replace the managers in the workplace. This topic is common in discussions about the topic of “AI and future of work”.
However, Gartner covers the attention of his audience by stimulating the topic for thought without using clickbait.
This is how you implement this yourself
According to a 2021 Brighttalk reportYour webinar topic has the greatest impact on registration and presence. So it is crucial to do it right.
Choose a topic that is relevant for the needs and goals of your target group. You can arouse more interest by selecting trend topics or approaching the topic from a contrary perspective.
What I like: Gartner’s registration form is striking and short and only requires an e -mail. According to our survey of 101 US marketers and advertisers, 30.7% of the view that four forms of form are ideal for maximum conversions. However, we believe that the number of questions you should ask on your landing page form does not give uniform questions.
My recommendation? Only request information that you absolutely need from visitors.
23. Convertcart (SaaS: Marketing)
This webinar -Landing page also nailed its webinar topic. The audience prefer real experiences towards knowledge of textbooks. The case study format of the webinar is therefore appealing.
Learning e -mail secrets that were collected by other successful E -Commerce companies will probably be interested in other E -Commerce business owners. I would bet that another heading such as “Effective E -Mail strategies for a successful E -Commerce business” could have a lower conversion rate.
This is how you implement this yourself
The landing page copy says that Convertcart Examined emails from more than 500 e-commerce brands to uncover the secrets you shared. You can also find valuable findings by examining your knowledge of public, interviewing your most successful customers or simply doing a research study.
24. Calendar (SaaS: planning automation)
In my experience, most webinar goals present the webinar details using a text-based copy. But a 43-second video used here. This step is clever in view of the growing popularity of video marketing.
I also like that you have teamed up with a SME – the sales educator Morgan J. Ingram – for the webinar and the promo video. This partnership signals Calendly’s commitment to combat customer pain points and may increase the webinar -lead conversions.
Ingram’s experience includes training at Salesforce, Google, Slack and other startups with high growth. His presence in the video will attract sales experts who are familiar with his work.
This is how you implement this yourself
Consider receiving a video promo on your webinar goal. Bonus points if you can work with an SME or an influencer.
Examples of landing page
25. Radical design course by Jack McDade (Design)
If you wanted to take a design course, your first question would be likely: “Is this designer worth learning?” McDade immediately shows his specialist knowledge with a target page that stands out for its unique design in retro style.
I like the knowledge that I get into the personality of the course creator thanks to the video sales letter enriched by the personality and the copy.
This is how you implement this yourself
Everyone appreciates beauty. Fortunately, you can create an attractive course -landing page with the creation Drag-and-drop builders like Drift Kings Media. You do not need a design or a technical background.
For course creators, their unique personality is one of their strongest distinction features. So let your personality shine through your target page. It makes your copy more appealing.
26. Part -time Youtuber Academy by Ali Abdaal (Video)
This landing page is characterized in several areas. First, the title “Part -Time Youtuber Academy” is directly concerned with a common concern of new creators: “I have no time to make videos.”
As expected from a YouTube course for content, the site offers a convincing sales video from Abdaal.
However, it also contains reviews of successful students and popular creators such as Tiagen forteAuthor of Wall Street Journal Bestseller Build a second brainPresent And Chris WilliamsonHost of the popular “Murder wisdom“Podcast.
I think it’s great that all testimonial videos were recorded in high resolution. I saw course pages of well -known creators with video reviews with low resolution that weaken the effects of the certificates and their brand. We know 2.5 million US dollars for course sales in 2023.
This is how you implement this yourself
The right course name can make the difference between a high and low target side.
In addition, details such as the solution of testimonial videos may seem slightly, but they are important. Make sure that every element of your target page reflects careful craftsmanship.
27. Freelance school by Joanna Weibe (Copywriting)
Joanna Wiebe is a respected and experienced copywriter and shows her skills on this target page. The heading appeals to the emotions of the readers by addressing a common endeavor among freelance writers: earning six numbers.
Instead of just saying: “I can help you to realize this dream”, she takes up a relevant attitude, challenging Readers use their resources to make their dreams come true. This relevant tone continues in your video purchase letter.
On the target page, other experts such as Jillian Smith, Aaron Orendorff and Jesse Gernigin also become instructors. Cooperation with these marketing veterans builds up and increases the likelihood of conversion.
This is how you implement this yourself
Do not be afraid to use a significant tone in your landing page copy.
Potential customers must be convinced of their competence. Therefore, list your services safely and work with other experts to build trust.
A relevant tone that is balanced with empathy can help convince and engage your audience.
28. Term Marie Poulin (Project management)
The term is an increasingly popular and versatile tool that combines project management, knowledge management and collaboration tools into a single software platform.
Poulin describes her course as “the best training in the world in the world”. This claim triggered my BS instinct and let me think: “Everyone can say that.” I wanted evidence.
Fortunately, she shared feedback from the founder Ivan Zhao, who fully consolidated her claim. Ivan described her as a first -class term expert who is to do with imagination things that are outside of his imagination. In Zhao’s words, Poulin’s ability “deal”. I was ready to pull my credit card out at this point.
This is how you implement this yourself
The target pages often make great demands, but not to justify them. Without evidence, these claims can occur as empty promises.
Thanks to unethical marketers, buyers have learned that some people would say everything to make a sale. Your audience wants to believe them, but it needs evidence. So always give evidence to secure your great demands.
B2B Landing Page Examples
29. Survive (SaaS)
Transfer his news nailed. Without scrolling the hero section, I fully understood Survikate’s application and promise of values.
The pre-head “effortless survey software” clearly shows the product category. The heading enriched by the personality effectively convey the company’s promise to value. It further strengthens this message with pictures of common measurement types on its platform.
This is how you implement this yourself
B2B copy often lacks personality that is unhappy because everyone is a bit of fun. Brainstorming opportunities to place your messaging into personality without getting unprofessional.
Pro tip: Ask yourself: “How would an enthusiastic customer describe our product without a company subject?”
30. Plus documents (SaaS)
This landing page heading shows us what plus documents do, but it continues by demonstrating the application cases of the product with a 5-minute video.
Saa’s tools rarely contain a demo video on their homepage. Usually you put it in your auxiliary center or YouTube channel. The inclusion of a demo on the homepage shows that plus documents have taken into account the questions of the questions that visitors may have.
This is how you implement this yourself
There is no uniform formula for creating an effective target page.
However, the right attitude is crucial. Ask yourself: “Is this landing page the common questions that the readers will have?” Do not hesitate to use relatively unusual practices if you help to answer these questions.
31. Chop the box (Cyber security)
Although this landing page is in an unknown niche, I needed less than 15 seconds to understand that it is a cyber security company.
The heading “Cyber Performance Center” initially seemed to be vague, but when I scroll down, it became clear to me that it offered individuals and organizations on security training.
I like how the box advertised the event – Business CTF 2024 -near the target side on the target side in a non -distributing way.
Below it included an offer to emphasize the need for its service: “50% and more considerable cyber incidents are caused by a lack of abilities or human failure.” This quote would be more convincing if it quotes the source.
This is how you implement this yourself
Make sure that your heading is the grunting test. Within five seconds after landing on their website, visitors should know what they offer, how to improve their lives and how to take the next step: buy.
Examples of membership -Landingpage
32. Exitfiveby Dave Gerhardt (Community: Marketing)
I love the design of this target page. It uses interactive animations to create an immersive experience for visitors. Membership performance is also clear: access to proven knowledge in order to be successful in B2B marketing.
The founder of the community, Dave GerhardtWas VP for marketing at Drift and led the company to an evaluation of USD 1 billion. He was also CMO at Privy, a brand that was taken over for $ 100 million. So Dave has the login information to meet Exit Five’s promise.
However, he makes it risk-free by offering a 7-day free trial version.
This is how you implement this yourself
Simple target pages built with drag-and-drop builders are sufficient. However, if your budget can take it into account, you should invest in an extraordinary target page. It is an effective way to stand out.
33. pavilion (Community: Marketing)
This destination design is beautiful and lively. I like how the heading on this target page is in the spotlight. In addition, the section “Textlichthelden” helps to reduce the likelihood of overwhelming. The page remains scannable as you scroll down.
This is how you implement this yourself
Leonardo da Vinci claimed that “simplicity is ultimate sophistication”. Antoine de Saint-Exupéry also said: “Perfection is not reached, not if there is nothing to expand, but if there is nothing left to take away.” The lesson? Be strict to ensure that your target page does not contain unnecessary parts. Simplicity sold.
Examples of newsletter goals page
34. Justin Welsh (Marketing)
Justin Welsh is one of the world’s leading authorities for SoloPreneurship, and I love how he makes his authority on this landing page.
While Landing Pages generally placed testimonials in the middle or near the floor, Welsh notes well -known entrepreneurs such as Dan Go, Sahil Bloom and Dan Koe directly in the hero department.
His impressive readership of 215,000 people is also emphasized in his hero department. I guess that Welsh shares the estimated reading time for his newsletter. With so many unread e -mails, it makes it easier for me that his e -mails are read less than four minutes a week.
In addition, it contains links to previous expenses with which visitors can try the e -mails before subscribing.
This is how you implement this yourself
Reviews of third -party providers are powerful. If you have testimonials from remarkable people, show them more on your target page than nearby.
You will also find creative ways to establish your specialist knowledge and tackle the common objections of your target group from the start.
35. The core (Sport)
Until recently I hadn’t heard of the GIST, but his number of subscribers of 900,000 is great social proof. This large supporter indicates a defined reputation, which makes me more attentive to the offer.
It further increased its credibility by adding: “As in Forbes, Techcrunch”. “These efforts are essential because people want news from credible sources. True to its name, the contents of the target page of the GIST view width snack bar – The entire page fits my screen so that I did not have to scroll.
This is how you implement this yourself
As already mentioned, make sure that your target page gives the largest objections in your target group. Also strive to show this information and keep it short.
36. 3-2-1 newsletter from James Clear (Self -improvement)
James Clear makes a courageous claim and describes his newsletter as “the greatest wisdom per word of every newsletter on the web”. But I am inclined to believe his claim because I know that he has created Nuclear habitsA book that was sold over 15 million copies from 2023.
In addition, self-improvement newsletters with three million subscribers are rare. Even if a side visitor was not aware of his success as an author, this social proof could spur her to subscribe.
Clear’s target page also contains earlier editions of the newsletter so that visitors can scan it and determine whether it is worth their time.
This is how you implement this yourself
Many authorities avoid taking an attitude because they do not want to appear cocky.
But true authorities have (or should not) have protection. Like Joanna Weibe, Maurie Poulin and Justin Welsh in the above examples, they confidently brag about their landing page … within reason.
Your best customers find this trust attractive and not repulsive.
Ready to create your target page?
Regardless of whether you use a landing page template or create one from scratch, it is important to keep these best practices in the foreground. And remember to test your destinations to improve your effectiveness.