Digital Marketing

For everyone who has to struggle with the use of AI in Instagram Marketing, there is definitely the time to learn. Almost half of the marketers we asked for our 2025 State of Ai marketing report said that you are already using AI for social media. 49% use it for text-based social content and 47% […]

You want to get to know each other via search engine optimization (SEO), but where do you start? We were all SEO beginners once.

As the founder of the AI newsletter MindstreamI keep thinking about scale, especially when it comes to content. For me, video was the bottleneck. I wanted to appear consistently, but I didn’t want to spend hours to film, edit or set up equipment. That made me explore Ai -Avatars.

When I scrolled on Facebook today, I noticed two ads. One offered me a 20% discount in a shop that I have never heard of before. It felt in a completely accidental “Have you sent this message to the right person?” Way.

Chief Financial Officers (CFOS) want evidence, no promise. While we marketer in impressions and commitment – sorry – the stars in my eyes – CFOs concentrate on income, risks and return.

Marketing is a paradoxical undertaking: we create campaigns for the masses, but this news is only experienced at an individual level. How does a good marketer spend it? By writing directly to a single viewer, also known as your buyer.

Let’s be honest: If you operate a company that concentrates on AI tools and do not use AI to grow this business, you completely miss the point.

In times of chaos, the marketing team structure is often overlooked, but this can be a recipe for a disaster for hyper growth. The lean marketing team that has started a business is not the same team that will scale it. Trust – as a serial marketing team from one I experienced the Fallout first

E -Mail design is a mixture of art and science. You can have the best e -mail copy ever written, but if your design and layout do not support it, it can still flop it. I know. I have focused on e -mail marketing for more than 20 years and saw the good, the bad

I “just ejected my back while I was turning around to adapt my seat belt”, so I was particularly excited to speak to Jayde Powell, who made a name as a bit like a gene Z whisperer.