In 2020, I interviewed Andrea Lisbona for Forbes About her less than two years of hand disinfection brand, Touchland. The pandemic has done chaos and the very green startup had to act quickly and intelligently. You did – tightened your marketing strategy to meet the requirements of time. It was a real-time master class in […]
Chatgpt and Google Bard have entered the chat. If you have not joined the conversation about artificial intelligence (AI) in digital marketing, miss the party.
8 options for using AI in digital marketing (+ examples) Read More »
Do you know this moment when you stumble across a brilliant growth tactic that is hidden in a Reddit thread or is buried deep in a comment area? That is the kind of things I live for.
A few years ago, I was head of the content with a health insurance company a role that a team of full-time employees and freelancers had to do to do the work. But when the scene hit the scene, I realized that I could strike alone.
I run a marketing agency with zero employees completely with AI tools hier is how Read More »
With 66% of the marketers worldwide use artificial intelligence in their rolesIt’s no longer a question from If But you should use Ai How. How do other marketers (and their competition) use KI? How can you use AI ethically?
When the customers started to ask me to deal with their social media, I found that the picture part would be easy. Create a clean graphic, load it over platforms and the tools would automatically adjust everything. Boy, I was wrong. Between crazy headers, stretched thumbnail views and text that had disappeared on the cell
Social -Media image sizes (2025 update) for each platform Read More »
Welcome to Break the blueprint – A blog series that immerses themselves with the unique business challenges and opportunities underrepresented business owners and entrepreneurs. Find out how you have grown or scaled your business, have researched entrepreneurial activities in your companies or created side books and how your stories can inspire and inform your own
The status of integrative marketing in 2025 (new data + experts Insight) Read More »
Look, we were all there – you know that your website could convert better, but to find out exactly what to be repaired, feel like you are solving Rubik’s cube blindly connected. They carry out A/B tests, analyze heat cards and guess what the needle will actually move.
With limited marketing budgets, marketers think creatively to get the best out of every cent. And those who see space for business growth as a restriction create excellent advertising campaigns with a low budget. Surprisingly, many budget-friendly marketing ideas offer a better return on investment than those who cost top dollars. The proof follows. I
“I tried to use AI for our marketing content, but it just doesn’t sound like us.”