Digital Marketing

Why a website is important for your small company

Why a website is important for your small company

It is understandable that new small companies have financial restrictions that limit freedom to spend money on marketing and other advertising programs. Limited resources can convince the business owners that it is sufficient to have a sign in the front door on social media. The complete dependence on traditional opportunities to lead a company is […]

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5 simple changes to improve the visibility of your website in search engines

5 simple changes to improve the visibility of your website in search engines

Google maintains more than 3 billion search queries every day. Isn’t the fact astonishing? In view of the fact, many companies start their presence on the Internet to find by customers who are looking for in all types of companies, products and services. Searches related to your company must be facilitated by your website. This

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The different types of marketing and what your brand should invest in

The different types of marketing and what your brand should invest in

In the past 15 years I have worked in some companies and looked back, most of them relyed on proven types of marketing methods such as paid advertisements, email marketing and SEO. These tactics still work well, but many new options and channels have performed over the years. There were also some important changes that

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Successful inbound marketing strategy for start-ups

Successful inbound marketing strategy for start-ups

Inbound marketing is about using the power of content and gaining new customers by creating brand awareness. The main goal of inbound methodology is to draw attention to potential customers instead of fighting their attention. For a startup, it is important to understand the best inbound marketing practices to ensure success and sustainable growth. The

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I have tested various social media content -Calendar tools -here is how they were carried out

I have tested various social media content -Calendar tools -here is how they were carried out

What do cross-country road trips, wedding speeches and social media marketing have in common? planning. I definitely cannot help you with your road trip or your wedding speech (sorry), but I can help you create a social media content calendar to organize your next marketing campaign.

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