Ads are an important part of the web and many online publishers make money by displaying ads on their websites. Google Adsense is one of the most popular and effective advertising platforms. It is completely free for publishers, while companies pay to advertise through this platform.
Both advertisers and websites successfully use Google Adsense to increase their sales, but not all of them are successful. Because you have to find the right solution in terms of product, images, advertising, placement, traffic and websites.
The advertising landscape is rapidly evolving with Adsense, driven by various trends, changes and new competition. That’s why we’ve highlighted some key stats that can help point you in the right direction.
Top 10 Google Adsense Statistics
Google Adsense is one of the best monetization products offered by the tech giant. So let’s look at some of the statistics that prove this.
1. 51,260,096 active websites worldwide use Google Adsense
The total number of live and historical websites that use or have used Google Adsense is a little over
87,941,945.
Source: BuiltWith
2. 5.07% of all websites that use publisher ad servers use Adsense
Google Adsense also owns 41.76% shares in the top 10,000 websites using publisher ad server technologies.
Source: SimilarTech
3. Over 2 million websites make money with Adsense
Google reports that it distributes over $10 billion in revenue to Adsense publishers annually.
Source: Google
4. 1,894,938 websites in the United States use Google Adsense
The number one country in terms of Google Adsense users is the UK with 1,961,016
Websites. Germany is in third place behind the USA with 781,181 websites.
Source: BuiltWith
5. 18.73% of the top 1 million websites use Google Adsense
187,342 of the top 1 million websites use Google Adsense, and the numbers are similar in the top 10,000 segment (23.29%) and the top 100,000 segment (22.34%).
Source: BuiltWith
6. 489,596 websites that use Google Adsense also use WordPress
WordPress is the most popular web content management system, powering over 43% of all online websites.
Source: BuiltWith
7. 191,241 websites that use Google Adsense also use Shopify
Out of 4,124,801 live Shopify websites, 4.3% use Google Adsense.
Source: BuiltWith
8. 290,467 websites that use Google Adsense also use Cloudflare
15.7 million websites use Cloudflare and 1.85% use Google Adsense.
Source: BuiltWith
9. 51,600 websites that use Google Adsense also use Squarespace
Of 2.9 million active Squarespace websites, 1.7% use Google Adsense.
Source: BuiltWith
10. Some of the largest high-traffic websites in the world use Adsense
Google Adsense is used by:
- Nytimes.com
- BBC.com
- Buzzfeed.com
- Huffpost.com
- Wired.com
- Walmart.com
- Foxnews.com
- Usatoday.com
- Techcrunch.com
Source: BuiltWith
Diploma
These numbers show how popular Google Adsense is and that it is a viable option to monetize your website. Used by some of the largest websites in the world, it allows you to convert your hard work into income for free. Try Google Adsense if you are looking for a monetization platform.