As companies increase marketing content production, their efforts often become fragmented.
As more and more content is created across teams and locations, brand messaging can become diluted and processes become inefficient.
How can organizations avoid these consequences?
An infographic (below) from VML And In terms of content examines how leaders can control content chaos.
Specifically, it examines how C-suite executives can make changes, such as centralizing asset management to ensure brand consistency and optimize workflows.
Check them out Infographic: