Digital Marketing

How marketers can still thrive in a recession: Expert and databased tips

How marketers can still thrive in a recession: Expert and databased tips

If life gives them lemons, make lemonade. Right? There is a lot to sneak out of turbulent times such as the recession from 2008 and the newer Covid 19 pandemic. Within these periods, there are droves of case studies that prove that whether a company comes out or not, largely depends on the strength of […]

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Measure integrative marketing – why traditional KPIs hinder both customer success and brand growth

Measure integrative marketing – why traditional KPIs hinder both customer success and brand growth

Brands want to know that they are on the right track to achieve their goals. That is why measurements are important. Important performance indicators (KPIS) often give managers to determine whether what they do works or whether they have to adapt.

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5 best CRMs for construction companies in 2025

5 best CRMs for construction companies in 2025

In the construction industry, managing customer relationships is not as easy as a few notes and the tracking of e -mails. With long project cycles, complex stakeholder networks, coordination on site and outside the location as well as a steady stream of subcontractors, suppliers and customers, construction companies have a unique customer relationship management (CRM)

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5 best CRMs for fitness companies in 2025

5 best CRMs for fitness companies in 2025

The management of a successful gym requires more than just great equipment and passionate coaches. Since fitness members are increasingly expected to seamless digital experiences, fitness studios require robust CRM systems (Customer Relationship Management) in order to cope with everything from promoting guiding promotion to membership loyalty. Gold’s fitness studio Socal has achieved its best

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Bad online presence? Here you can find out how to turn it over

Bad online presence? Here you can find out how to turn it over

Every potential buyer gives a name in Google before pulling out a credit card. Nevertheless, many companies treat online visibility as subsequent thoughts. As a result, growth stands, prospects and revenue plateau hesitate. In addition, modern customers compare brands in seconds. They assess the website of the website speed, messaging, social evidence and design on

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