Wordpress

Last month a customer called me in a panic. Their online store, which I helped build, loaded so slowly that customers abandoned their carts before checking out. We did a quick test – 12 seconds on the phone. This is business suicide in 2025. Within two hours of following a simple optimization checklist, we reduced […]

Building eCommerce websites has always felt like an uphill battle for me. Every theme I tried was way too heavy for real use. The result was that my websites became crawling like snails, which resulted in customers leaving the website immediately. The user experience was completely destroyed by bloated code. See, I love minimalist approaches

Recently I published an article about the best brute force security plugins for WordPress. This comes after a huge response from countless readers to my general guide to security plugins last year. But then I thought to myself: what’s next after brute force protection? Is brute force security enough? I also need to show my

I used to wear my manual WordPress work like a badge of honor. The customer needs a contact form? I would code it by hand. New user registrations? I would manually assign roles and send welcome emails. SEO optimization? I went through each post individually, updated the SEO headline, optimized meta descriptions, and checked keyword

As an SEO expert with 10 years of experience, I used to love manual internal linking. While others relied on automation, I discovered opportunities they were missing by conducting thorough content analysis before adding a single link. As my business grew, I invested in expensive SEO tools like SEMRush and Ahrefs. But this still frustrated

I worked on a detailed list of the best security plugins for WordPress last year. The response was amazing. But then something interesting happened. Readers contacted me asking if they could receive a separate list focused specifically on brute force attacks. At first I thought it was an exaggeration. Can’t general security plugins handle this?

I’ve been running email marketing campaigns for years. WordPress emails are super important to my business success. They help me stay in touch with customers and send important updates. I also use them for contact forms and WooCommerce notifications that keep my business running smoothly. But here’s the thing: Email delivery with WordPress can be

Right after I published my guide to adding Yelp and Google reviews to WordPress sites, the emails started pouring in. “That’s great, but how do I add reviews to my landing pages?” “I created a landing page in WordPress – does your method work there too?” “My sales page needs social proof. How do I

I’m an experienced email marketer obsessed with the psychology behind why people actually open emails. For eight years, I have been combining email marketing with SEO strategies to help companies get the best results from their campaigns. But here’s what I’ve discovered: Even the most brilliant email marketing strategy will fail if your emails never

As I’ve grown as a WordPress and marketing expert over the years, one thing I’ve seen is the relationship between sales and social proof. Customers are always looking for evidence that others love what they buy. This reassurance can be the deciding factor between someone hitting “Buy Now” or walking away. Full disclosure, I love