Is it the best WordPress plugin for creating lists?

Do you want to build and grow your email list? Using a lead generation plugin like Thrive Leads is the best way to grow your email list faster.

In this Thrive Leads review, we’ll take a look at its features and explain how the plugin actually works. This will help you figure out if it is the best WordPress list building plugin for your website.

Why do you need an email list building plugin for WordPress?

Building an email list is one of the oldest and best ways to build a lasting relationship with your potential customers. With a list building plugin, also called a lead generation plugin, you can create beautiful opt-in forms and convert your website visitors into leads or subscribers.

Now you can of course build your mailing list using your email marketing tools like MailChimp, Brevo or Aweber.

However, the problem with most email marketing tools is that the optin forms often look generic and boring. They can also be difficult to use because most of them require you to set up your email marketing campaigns on their platforms rather than in WordPress, like list building plugins.

On the other hand, a lead generation plugin allows you to quickly and easily create stunning optin forms that are proven to generate conversions. Additionally, you can design and publish your opt-in forms directly from your WordPress dashboard.

Here are more reasons why you should use a lead generation plugin on your WordPress site.

• Targeted campaigns: An email list allows you to segment your audience and send targeted campaigns tailored to their interests, increasing the likelihood of conversions.
• Actions: You can run exclusive promotions for your subscribers that encourage purchases and increase sales.
• Direct access: Unlike social media platforms where algorithms can limit your reach, an email list gives you direct access to your audience’s inbox.
• Personalization: Emails can be personalized based on user preferences and behavior, making your communications more relevant and effective.
• Sharing content: Regularly sharing valuable content via email helps strengthen your expertise and build trust with your audience.
• Feedback and interaction: Email can be a great way to collect feedback, conduct surveys, and better understand the needs of your audience.
• Affiliate marketing: Promote affiliate products to your list and earn commissions.
• Product introductions: If you’re launching a new product or service, an email list can help you quickly reach a ready audience.
• Insights: Track open rates, click-through rates, and other metrics to understand what resonates with your audience and optimize your strategy.
• A/B testing: Test different email formats, subject lines, and content to find what works best.
• Low Cost: Compared to other marketing channels, email marketing is relatively inexpensive and therefore accessible to businesses of all sizes.
• High ROI: Email marketing often has a high return on investment, making it a valuable tool for any marketing strategy.

Now that you have a better understanding of the overall importance of lead generation plugins, let’s take a look at Thrive Leads as an email list building tool.

Thrive Leads is a powerful plugin that allows you to create beautiful opt-in forms on your WordPress website. It has an easy-to-use drag-and-drop builder to ensure that even beginners can build email lists with ease.

By creating impressive opt-in forms, you can quickly grab the attention of your website visitors and entice them to subscribe to your email list. Additionally, you can also create highly targeted campaigns that are proven to drive more conversions.

As part of the Thrive Themes Thrive Leads product line is designed to help you improve all aspects of customer acquisition.

Thrive Leads integrates seamlessly with other Thrive Themes products, creating an ecosystem. This improves the functionality and user experience of your website.

Whether you use Thrive Architect to build pages or Thrive Optimize for A/B testing, Thrive Leads complements these tools perfectly. It offers a complete solution to grow your email list and boost your marketing efforts.

This doesn’t mean you can only use Thrive Leads with Thrive Themes products. It connects to a variety of email marketing tools with just a few clicks. You can connect it to Bravo, MailChimp, Aweber and many more.

Therefore, the combination of convenient features, flexibility, ease of use, and reliable support makes Thrive Leads a huge asset for any website owner.

Thrive Leads Review: Everything You Need to Know

At IsItWP, we ensure that we test every tool, theme or plugin thoroughly before creating a review for it. And this is the same process we went through at Thrive Leads. We’ve used it with partners and our own projects to see how it works in different situations.

We also looked at unbiased reviews online to see what other people who have also used this lead generation plugin have to say about it. This helped us get a complete picture of all of Thrive Leads’ strengths and weaknesses, allowing us to create this detailed assessment.

However, we would like to point out that at IsItWP we use OptinMonster for lead generation, an alternative to Thrive Leads.

On the one hand, OptinMonster is a cloud-based solution that you can use with most CMS and allows you to manage and create campaigns from any device. On the other hand, Thrive Leads is specifically designed for WordPress and ensures seamless integration with the Content Management System (CMS) and all its plugins.

For more information about this Thrive Leads alternative, check out our full OptinMonster review. Additionally, there is an OptinMonster vs Thrive Leads comparison article here that you can also check out.

Since this is a detailed Thrive Leads review, we have divided it into different sections to make it easier for you to follow. You can jump to any section you want to read by clicking on the links below.

Now let’s start the review.

Installation and setup

As mentioned, Thrive Leads is part of Thrive Themes. The advantage of using Thrive products is that you can choose to purchase only the specific tools you need or the entire package Thrive Suite.

Regardless of the plan you choose, the installation process is the same.

So, first of all, visit the official website of Thrive Themes and buy a plan. In this case, we get the Thrive Leads plan.

Once you have purchased a plan, log in to your Thrive Themes account and navigate to Members area. Here’s a quick guide to setting up the Thrive Themes tools, as well as a YouTube video if you’re looking for visual learning.

They offer such detailed tutorials on setting up Thrive Themes tools because the process is slightly different than installing other WordPress plugins.

To use Thrive Themes tools, you need to install them Thrive Product Manager Plugin. This plugin then helps you install and set up all Thrive Themes products directly in your WordPress dashboard.

So, from the Members Area page, download the Thrive Product Manager Plugin and save it to your desktop.

After that, go to your WordPress dashboard and install the plugin like any other.

To do this, go to Plugins » Add new plugin and select “Upload plugin” on the next page. Then drag and drop your file Thrive Product Manager Plugin Load it into the upload area, install and activate it.

If you encounter problems, read this article about installing plugins.

Once this is done, a new menu labeled “Product Manager” will appear on your WordPress dashboard. After selecting this new menu option, you will need to log in to your Thrive Themes Create an account from your WordPress dashboard.

Once you’re logged in, select “Thrive Manager” and you’ll see all the Thrive Themes products you can install. Remember that you will only see the products that you have purchased.

To install multiple products at once, select the checkbox next to each Thrive Themes product tab or the “Select All” button at the top of the page to install all products. But for this review we will just select Thrive Leads and click “Install selected products”.

On the next page, let Thrive Product Manager install Thrive Leads for you. Once the process is complete and you see the green “Ready to Use” notification next to the product, select “Go to Thrive Themes Dashboard.”

Finally, select on the next page Thrive Leads dashboard. This is where you create your opt-in forms and increase your leads. You can also find this page by going to Thrive Dashboard » Thrive Leads.

That’s it! You can now install and set up Thrive Leads.

As you can see, the process may be a little different than installing most other plugins. But it’s easy and convenient, ensuring that even beginners can set up any Thrive Themes product.

Adjustment

Now, Thrive Leads has plenty of customizations to help you and your team have a smooth experience with the plugin. However, because Thrive Leads is a product of Thrive Themes, many customization options relate to personalizing your experience with the Thrive Suite as a product group.

First, you can manage access for your team.

You can assign different levels of access to specific team members depending on their role in your company. To do this, go to your “Thrive Dashboard” in your WordPress backend and navigate to Thrive features.

Here you will find numerous setting and individualization options. In fact, this is the main page you will use to personalize your Thrive Themes tools. So, in the list of options for managing roles, find and select “Manage Access.”

On the next page you will find different user roles in the tabs on the left, e.g. B. Admin, Editor, Author, Contributor and more. To grant permissions to your team members, simply select the role on the left and use the checkboxes below Products Grant permissions.

Then downstairs Functionalitydecide whether you want to show or disable WordPress login redirection and admin bar visibility with drop-down menus.

You can also access the “Smart Site” function under Thrive Features.

This helps you add global fields throughout the site for use when creating content. For example, you can add company details such as name, address, phone number, email address, and alternate phone number.

You can also conveniently add legal documentation, e.g. B. the privacy policy, disclaimer, general terms and conditions and contact. Below that, Thrive Leads allows you to add links to your social accounts like Facebook, YouTube, TikTok, and more.

If you want to add global fields that are not in the list, you can use the +Add Field button.

Another interesting feature of Thrive Themes that you can use in Thrive Leads is creating a custom WordPress login page.

All you have to do is activate the feature with a toggle key. You then use Thrive Architect, another product from Thrive Themes, to customize the login page.

This feature allows you to add your company logo, use login page templates, and personalize page elements such as fonts, layouts, borders, background style, and more.

Ease of use

Thrive Leads is designed to be very easy for you to use. It comes with numerous templates from which you can design and create your opt-in form in just a few minutes. You get a drag-and-drop builder to help you customize these templates, making the process even easier.

Additionally, Thrive Leads also offers 10 highly engaging opt-in types to invite users to subscribe to your email list.

1. Popup lightbox: A pop-up lightbox appears (pops up) above your content, prompting your website visitors to fill out the form and log in.
2. Tape: The sticky band stays at the top of the screen even when the user scrolls down the page.
3. Inline forms: Inline forms appear at the end of your posts or anywhere in the post using a simple shortcode.
4. 2-Step Optin Forms: This allows you to trigger a popup when your visitors click on a link, image or button.
5. Insertion forms: A slide-in optin is a form that appears in the bottom right corner of your page when visitors scroll down.
6. Optin widget: Optin widgets allow you to display opt-in forms in the sidebar or in any widget-ready area of ​​your website.
7. Screen filler overlay: It is an overlay option that covers your entire screen to convert your visitors.
8. Content blocking: Entice users to subscribe to your list by locking your content.
9. Roll mat: It is a full screen form that appears at the top when the content is pushed down.
10. Multiple choice forms: These forms provide users with multiple choices.

Now, to really see how easy it is to use this lead generation plugin, we’ll show you how to set up and publish an opt-in form.

So how do you create an opt-in form with Thrive Leads?

After you install and activate the Thrive Leads plugin, you will be able to see your “Thrive Leads Dashboard”. On this page you can see unique impressions, conversions and conversion rates. However, to start creating an opt-in form, you first need to create a form Leading group.

A lead group is a form or group of forms that you can display globally on your website or in a specific post category. You can also add multiple form types to a lead group.

The reason Thrive Leads groups your opt-in forms into groups is to make it easier for you to manage them and improve targeted marketing and A/B testing. It also lets you quickly define custom display rules so you can display specific forms to different users.

To begin creating a lead group, select the “Add New” button.

In the next pop-up window, name your lead group something you can remember and distinguish from others. This way you can easily find and track your lead group.

Once you’ve created your lead group, select “Add new optin form type” so you can create the first opt-in form for the lead group.

In the next popup, Thrive Leads lets you choose what type of form you want to create. It offers 9 opt-in form types to choose from, including In Content, Post Footer, Ribbon, and more.

For this example we select the Lightbox Opt-in form.

When your form type is selected, Thrive Leads will prompt you with the “Next Step: Add Form” command highlighted. All you have to do is select this option.

Choose on the next page Create formand another pop-up window will appear. Create the name of your opt-in form here and click “Create Form”.

After the opt-in form is created, you will be redirected back to the Thrive Leads dashboard where you can manage triggers, display frequency, animation, and form design.

First, let’s see how you can manage triggers.

This allows you to customize when the opt-in form appears to your users. This allows you to show the opt-in form to only specific users based on their interactions with your website, thereby increasing conversion rates.

To do this, select the link under “Triggers” to open a pop-up window. Here you’ll see trigger options like “Show on page load”, “Show after a certain amount of time”, “Show when the user scrolls to a specific part of the content” and more.

If you want to adjust the display frequency and animation, do the same. All you have to do is select the link under the options and use the drop-down options to choose what you want.

That’s it! You can now create an opt-in form with Thrive Leads.

Next, let’s look at how to design your opt-in form using the drag and drop builder.

Here too, Thrive Leads allows for quick customization of opt-in forms. Simply select the blue pencil icon on the right side of the screen to edit your form’s design.

In the next popup window you will now find a large selection of optin templates. There are also multi-step opt-in templates for 2-step opt-in forms. All templates are well-designed and visually stunning, meaning each of them can help you improve conversions and get more leads.

Once you select a template, Thrive Leads will redirect you to the drag-and-drop builder to customize your opt-in form.

However, this is not a drag-and-drop builder that is unique to Thrive Leads. In fact, it is a built-in page builder, Thrive Architect, another product from Thrive Themes. This ensures that you can easily use all the features of these two Thrive Themes products.

This allows you to visually edit all form elements. Additionally, you can customize your text by clicking on it.

We’ll show you how to use this drag-and-drop optin form builder.

You will find all elements on the left and the preview on the right. To add any element to the page, drag and drop it from the element list on the left to the preview window on the right.

However, since you are using a template, you can also replace the existing elements in the preview window to ensure that the design remains intact.

Thrive Leads allows you to change and personalize every element of the page.

You can set fonts, formats, sizes, colors and more for the text. Additionally, you can customize layout and position, background style, borders and corners, scrolling behavior, and more.

If you want to add images to the opt-in form, Thrive Leads allows you to either replace the placeholder images or add new ones with the image element.

You can then set the image size and height and choose an image style. If you want to improve image SEO to improve rankings, Thrive Leads allows you to add an image title and alt text.

Additionally, you can use toggle buttons to enable lazy loading of images, add caption text, and add links to images.

As you can see, you can fully manage all elements using the drag-and-drop interface.

Feel free to move items, delete items, or add new items from the Thrive Architect panel on the left. Design the form as you wish and save it. It is now ready to use on your website.

Once the form is ready, how do you set targeting options and display your opt-in form?

After you save your custom lead form, go to Thrive Leads Menu on your WordPress dashboard. Navigate here Leading groups section to find the lead group you just created.

Next, select the Gear Settings icon to start the publishing process.

In the next popup window, you can decide to add the opt-in form in different ways. First, you can use checkboxes to choose whether to display it on the homepage, all pages, 404 error pages, etc.

You can decide to place it in specific categories, pages, posts, custom post types, and more. Additionally, you can also exclude it from specific pages if you want it to appear across the entire site.

That’s it. When you’re happy with the display options, select Save and close, and the opt-in form should appear in the selected areas of your WordPress website.

Now you can go to your live site and see how the optins work.

Features

Let’s explore some more great features of the plugin.

1. Powerful A/B testing engine

With the A/B testing feature, you can compare different types and variations between optin forms and automatically come up with a winner. This technology allows you to discover the most impressive opt-in form so you know in advance that it will capture your visitors’ attention.

With this plugin you can compare between:

• Different types of options: e.g. Popup vs. inline
• Different triggers: e.g. Shows a popup after 5 seconds, compared to an exit intent popup
• Different design and content: e.g. change the heading, color or icons and compare.
• Optin bribes: e.g. Optin Incentives vs. a Free Webinar Course

Create forms, clone or create variations, compare and use the best.

For example, we compared two different types of optins. Below is the screenshot:

2. Advanced targeting options

This feature is really amazing and efficient to convert visitors into subscribers. You can specify exactly who you want to show an opt-in form to. This feature allows you to show the most relevant and attractive offers to the most suitable people.

You can target and display opt-in forms by:

• Category or tag
• Post or page
• Custom post types. URL, page type, etc.

When you show the right option to the right people, the conversion rate increases.

3. SmartLinks
An incredibly smart feature from Thrive Leads is SmartLinks, which allows you to show different offers to different users.

Display one Subscribe to us Choosing to target a user who is already subscribed to your website is not only annoying but can also be seen as disrespectful.

Therefore, Thrive Leads has an option called SmartLinks that allows you to treat different users differently. You can choose which offer to show to a new visitor, a current subscriber, or a potential customer.

SmartLinks can be found in Advanced features Option in the Thrive Leads dashboard.

4. Advanced trigger options

Thrive Leads’ advanced trigger options allow you to display an opt-in form at the right time when your visitor is likely to subscribe to your list.

It mainly has four types of triggers for displaying forms on a WordPress site:

• Exit trigger – appears when a user wants to leave your website
• Time trigger – triggers an optin after a specific time frame, e.g. B. 5 seconds
• Scroll Trigger – displays an option after a user scrolls to a specific part of the page
• Click trigger – displays an option when a link or button is clicked

These triggers allow you to display your opt-in forms very strategically.

5. Detailed reports and analysis

The Thrive Leads The plugin also gives you insights into how your forms are performing, which pages are sending you the most leads, conversion rates, and more.

With a clear idea of ​​how your optin forms are performing, you can make some optimizations and improve their performance even further.

The reports you can access include conversion rates, comparison reports, list growth, lead referral reports, lead tracking, and content marketing reports.

6. Email marketing service integration

The plugin offers seamless integration with all major email marketing service providers. Direct API integration with popular email marketing services makes it easy to send emails to your email list.

Documentation and support

Since Thrive Themes combines many tools and themes, you can expect plenty of tutorials and documentation. All this documentation can quickly become confusing and overwhelming for many. But Thrive Themes has simplified it to provide a smooth learning experience for both beginners and experts.

For starters, there is one on the Thrive Themes homepage resource Tab. This link opens tabs to the blog, new features, Thrive University, customer stories, knowledge base, and help and support.

As we explored these resources, we found it interesting that you can enroll in Thrive University without registering or logging in.

This allows you to quickly and comprehensively explore and learn about the different Thrive Themes products. In fact, over 22,000 have already enjoyed it Thrive Universitymaking it an amazing resource.

If you are looking for inspiration, check out “Customer stories.” Here’s a long list of how different entrepreneurs have used Thrive Themes’ tools and what they’ve built with them. You’ll see different direct offers and the combination tools they’ve used to run their businesses.

While you can access the Knowledge base If you use the link on the homepage, you can also access it more conveniently through your Thrive Themes account.

Once logged in, go to the “Members Area” in your Thrive Themes account. Here you can quickly access other resources such as product tutorials, Thrive University, Getting Started, Thrive Demo website, and more.

Select from this list Knowledge base to access all Thrive Themes documentation.

On the knowledge base page, you can use the search bar at the top to find exactly the documentation you need. On the left you will find a list of popular articles to help you get started quickly with Thrive Themes products.

The articles are then arranged in list form in the main page area and grouped by category. You’ll also see the number of articles in each category, so you can estimate how much content you need to read.

Scroll through the page, then find and select the “Thrive Leads” tab. This will open the Thrive Leads knowledge base page.

The Thrive Leads knowledge base page also contains content organized into various categories in tab form. Additionally, you get a search bar and knowledge base categories on the right side to help you quickly navigate through the resources.

Once you select one of the tabs, you will be taken to a page where all the items in the category are listed in the correct order.

Select an article to open a detailed but easy-to-read post with screenshots and videos to help you learn better.

Now let’s look at how to contact Thrive Leads through Thrive Themes.

On the Thrive Themes homepage, select the “Contact Us” link at the top of the page. This will open a page with two options for contacting support: Submit a support ticket and submit your question.

If you have a basic question or a pre-sale request, select Send a Question.

This will open a contact form that is very easy to fill out. All you need to do is provide your contact information, your website URL, and select an option from the drop-down menu under “Theme.”

Then enter your message and submit the form.

You’re done. It’s that easy to use Thrive Themes’ contact form.

Now, if you have a technical question, select “Submit a Support Ticket” on the Contact page. However, we would like to point out that you can only use the ticket system if you are logged into your Thrive Themes account.

The links “Knowledge Base”, “Thrive University” and “How To Videos” are initially displayed on the ticket page. Below you will also find the “Answers to frequently asked questions” section. These resources are provided on this page to help you resolve your issue before you need to contact support.

Below you will receive the pre-filled ticket form with the personal and business details you used to register for Thrive Themes that have already been placed. This will help you fill out the form quickly.

So all you have to do is select an option from the “What can we help you with today?” list. Drop down menu. Then use the checkboxes to let Thrive Themes Support know which product you’re having issues with. To do this, use the tab “Is this question about our theme builder or one of our plugins?”

Finally, provide the URL of your website and enter the problem you encountered in the “Issue/Message” field.

Once you click submit, the Thrive Themes team will get back to you with a response within 24 hours.

Keep in mind that support runs Monday to Friday, so you may have to wait longer than 24 hours if you submit your contact form or ticket on the weekend.

Sometimes you may face a difficult problem that you cannot solve by contacting support or using the knowledge base.

In such a case, you can provide your website with Thrive Themes support so that they can help you through your WordPress dashboard.

To do this, go to Thrive Themes dashboard in WordPress and select “Support Login”. In the pop-up window, decide how many access days you want to provide support. Then in the next popup, copy the token and send it to support.

As you can see, despite Thrive Themes’ numerous products, you can easily access help resources or contact support easily and simply.

Prices

Thrive Leads is a premium plugin that costs $99 per year. You receive:

• Unlimited updates
• Unlimited support
• Hundreds of opt-in form templates
• Simple A/B testing for faster list building

But as mentioned, Thrive Leads is part of the Thrive Suite package, a combination of Thrive Themes products. Alternatively, you can purchase the entire Thrive Suite for $499 per year. It includes all these WordPress plugins:

You also get access to four beautiful WordPress themes: Kwik, Shapeshift, Ommi and Bookwise. This can help you design a completely beautiful website without expert help or coding experience.

However, you may not want to get the entire Thrive Suite package. Therefore, you not only get Thrive Leads individually but also in combination with other Thrive Themes tools as a plan.

The Basic plan only includes Thrive Leads. The Plus plan offers Thrive Leads and Thrive Quiz Builder. While the Pro plan includes Thrive Leads, Thrive Quiz Builder, Thrive Ultimatum, Thrive Ovation and Thrive Comments.

The best part is that regardless of the plan purchased, there is a 30-day money-back guarantee on all plans.

Advantages and disadvantages

FAQs: Thrive Leads Review 2024

Final Verdict: Is Thrive Leads the Email List Building Plugin for You?

Thrive Leads is undoubtedly a powerful WordPress list building plugin. Its features and functionalities are both impressive and efficient.

The plugin interface is user-friendly and simple. No programming knowledge is required to configure the plugin settings and options.

That’s it! You now have a better understanding of Thrive Leads. If you want to improve the quality of your leads, here is an article on “How to Automate Lead Verification in WordPress”.

Additionally, here are other articles you may want to read.

The first article lists 15 of the best plugins to help you create sidebars and widgets. In the second post you will learn how to create a popup based on location. In the final article, you will learn how to create quizzes in WordPress to increase your engagement.

With that in mind, this is a great choice if you want to quickly and easily create opt-in forms on your WordPress site. For this reason, we gave Thrive Leads an overall rating of 4.0 out of 5. Check out the full breakdown below:

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