Digital Marketing

Discrepancies of creators of black content (new data + expert knowledge)

Discrepancies of creators of black content (new data + expert knowledge)

Welcome to Break the blueprint – A blog series that immerses themselves with the unique business challenges and opportunities underrepresented business owners and entrepreneurs. Find out how you have grown or scaled your business, have researched entrepreneurial companies in your companies or created side books and how your stories can inspire and inform your success.

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What to expect in 2025

What to expect in 2025

In today’s digital world, customers expect brands to know what they want before they ask. Fulfilling these expectations is no longer just a nice have-have-es is the standard. Companies that can provide this personalization and efficiency are flourishing. When we enter in 2025, AI-operated digital marketing solutions become a backbone of successful strategies. These advanced

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The effects of AI on Pay-per-click advertising (PPC)

The effects of AI on Pay-per-click advertising (PPC)

Pay-per-click advertising (PPC) has put a long way. From manual keyword bid to automated advertising positions, the industry develops at a quick pace. The driving force behind this transformation? Artificial intelligence (AI). AI-operated digital marketing agencies are not just a trend-is a game channel. It enables advertisers to create hyper -scored campaigns, to optimize offers

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TOP 5 digital advertising strategies for Canadian SMEs

TOP 5 digital advertising strategies for Canadian SMEs

For Canadian small and medium -sized companies (SME), competition with larger companies can feel like a hard fight. With large companies that dominate traditional advertising areas, digital marketing has become an important instrument for SMEs to attract customers and expand their brands. In contrast to conventional marketing, digital advertising enables companies to achieve their target

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Transform customers to community members – how the community has changed the experience of the gymsrks

Transform customers to community members – how the community has changed the experience of the gymsrks

My transformation from the servant of customers to promote a community has not taken place overnight. It started with a crisis. Gymhark’s infamous black Friday 2015 took place in my first week: Our website crashed on one of the most busy shopping days of the year.

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Use AI to decode customer behavior in digital marketing

Use AI to decode customer behavior in digital marketing

Understanding your customers is the heart of every successful marketing strategy. But with the ever -expanded digital landscape, your audience may tick to try to solve an infinite puzzle. Experienced digital marketing agencies that are operated by artificial intelligence (AI) occurs here and transform data into implementable insights that help companies be ahead of the

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These AI workflows can be your marketing productivity (+ video) 10x 10x

These AI workflows can be your marketing productivity (+ video) 10x 10x

Time is money in marketing. So why not use AI workflows to increase productivity? I spoke to some of my colleagues at Drift Kings Media and say that they have found workflows that maximize their productivity, save time and act as a perfect automated assistant. If you are looking for workflows that make your working

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How to integrate AI tools to optimize marketing efforts

How to integrate AI tools to optimize marketing efforts

Artificial intelligence (AI) quickly changes the landscape of digital marketing. Since companies compete violently for the online attention of the audience, the use of AI is more important than ever. From the automation of repetition tasks such as the planning of posts and the answering of customer inquiries to the provision of precise, data-controlled insights

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