Digital Marketing

A digital presence is not sufficient on today’s global market. An optimized, functional and interactive website is essential to engage real human users. There are thousands of business websites that miss both the content and the technical markings that are plagued by the Internet. A low quality website can have a negative impact on your […]

A content management system (CMS) is software with which companies can create, manage and publish digital content. In the information age, it is essential to have easy to use and efficient tools that can transfer your message to the public. However, the abundance of options and functions can make it very difficult to select the

The world in which we live today is connected by online communication channels that are dedicated to sharing, interaction and collaborative platforms called social media. Social networking is one of the media of this platform, and there are many others like; Forums, blogging, wikis, messaging etc. You can also be described as a number of

As a marketing manager with experience in several different technology companies, I have become an expert in real time (RTB) for programmatic advertisements. This process is often one of the most efficient and cheapest options for buying advertising inventory online. But even for experienced marketers, real -time bids can be confusing. That’s why I wrote

The technology takes over every industry, as is permeated in our daily life. According to the influence of technology, modern marketing has completely changed the way in which marketers mark their organizations. Digital marketing continues to develop and opens up new opportunities every day. Since the technology introduces new communication channels and tools, the costs

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The development of an effective website is essential for sustainable business growth. While you may be concerned about your social media pages, your audience efforts will be in the stream if your website does not appeal to your digital marketing efforts. Future companies invest this fact and are now increasingly investing in web development so

Shocking enough, we here in the HubSpot blog team spend a lot of time blogging. You may recognize this through the fact that the word “blog” is in our team name.

Facebook has developed as one of the most effective advertising channels for both B2C and B2B companies. It is probably the most effective platform on which you can reach your ideal consumers. If you as a business owner do not use Facebook for advertising, you should update your paid advertising strategies and concentrate on channels

Learning to create an e -book can be overwhelming. You not only have to write the content, but also design and format into a professionally looking document that people want to download and read. To help you make it easier to get started, I have collected some of my favorite lessons – both from my