Digital Marketing

There is no doubt that marketing is crucial to the growth of a business and therefore a clearly defined marketing strategy should be implemented. Marketing trends are constantly changing and your business must adapt to these changes in order to grow. Many small and medium-sized businesses tend to ignore the fact of how effective an […]

You’ve heard it before: Forms are the gold standard for capturing leads, tracking industry trends, or collecting customer feedback. However, to create this conversion or feedback, you need a form creation tool. I reviewed the 11 best online form builders so you can find the best one suits your needs. I’ve used forms to collect

When you first start a business, the first question that comes to your mind is what marketing strategy you should adopt to boost your business. As the world evolves, marketing strategies also evolve. Without a marketing plan, your business will not be as successful as you want it to be. If you want your company

People tend to watch videos and animations that can provide the information they need in less time. statistics show that people spend around 1 billion hours on YouTube every day. That’s a pretty big number, right? So why not use it to your advantage and market your brand or channel on YouTube? It will reach

When I graduated with a degree in marketing over a decade ago, I thought marketing would always be its own thing. Something like “holistic marketing” seemed unnecessary to me. Marketers had their swim; I would stick with mine. Now, when I teach marketing students at my alma mater, I couldn’t imagine it not Think marketing

In business, reputation is everything. It can determine whether someone gives you their attention or, more importantly, their sale. However, with more than 5 billion people worldwide By using social media to generate a constant flow of information, interaction and opinion across dozens of platforms, maintaining a good reputation is harder than ever. This is

Blogging is an integral part of digital marketing. There are around 4 billion active users of the Internet, and attracting the attention of these Internet surfers is a crucial part of new marketing strategies. Business blogging has shown tremendous results and it is safe to say that if you have not started blogging yet, you

Countless companies operate worldwide. When talking about an industry, you can’t count how many competitors it has. With this in mind, people need to know that your business exists. Search engine optimization is a service that your business needs to stay visible in the competition and survive in the market. Improves visibility To survive in

I’ve written hundreds of blogs as a content marketer, but I’m still prone to the amateur mistake of thinking about it Writing for SEO only after a blog has already been written.

IM_Episode 58_How to build an LGBTQ+ inclusive brand.pdf2Sonia:And you learned the things to say and not to say and all the good things.Strand:And I mean, that’s the beauty of your podcast, Sonia, like the fact that it just happens week by weekThey provide these people with the goodness of not feeling so overwhelmed when it