Digital Marketing

When I spoke to the Master in Marketing this week, I was surprised at how seamlessly she had combined her two professional loved ones, digital marketing and life coaching. I admit that I have been skeptical about life coaching in the past, but this conversation has changed my opinion. As a life coach, she developed […]

The newsletter platform and the social media website, Substack, has become one of the hottest rooms for online creators -and now brands and celebrities join the band wagon. Boast More than five million paid subscribers On the entire platform, Substack like me invites you to build an audience, earn money and connect with other readers

As a consultant for digital marketing, I spend a lot of time to promote website content on social media. But what about promoting your social presence on your website? You can do exactly that by embeding. I will often use this tactic for video content to reuse it and increase its reach.

Stack of notes. A semi-finished webinar script. Open Google Docs in every tab. This is the beginning of a lead magnet story that I hear from the same age, founders and marketers with scarce budgets.

If I were looking for the best way to share a room full of marketers, I would Guest blogging and link construction.

Modern marketers juggle a dozen channels. Each platform updates daily. The audience require immediate answers. The budgets are now shrinking. Understandably, managers ask a question. Should an AI Digital Marketing Agency replace the in -house team? The idea feels tempting. Artificial intelligence writes copy, plans contributions and even adapts offers in sleep. In addition, machine

Are you wondering how to start a blog that is read, gets clicks and actually leads to conversions?

I helped build marketing plans for startups, where the entire “team” was only me and a Google document. In other cases, I worked side by side with CMOS and VPS of marketing to start new products, shift positioning or scale growth. Regardless of the stage, the goal was the same: make a plan that is

A single click is on the crowded digital marketplace. It’s not just a metric, it is the heartbeat of conversion. But what forces someone to click? Is it the heading? The button color? The layout?

I have worked on many websites on which the “Meet the Team” pages have quite standard. But I think it’s a big missed opportunity for your brand if you don’t try to get a little creative, or at least make sure that the page is appealing and up to date.