SEO

Navboost – Marie Haynes

Navboost – Marie Haynes

This is part 3 of my series to learn more about the attributes in the recently discovered Google API files. Navboost is an integral part of Google’s core ranking systems. It uses user click data to narrow search results to a smaller group. Navboost stores every search query along with signals, e.g. B. which page […]

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How the GSC Inbound Links Report Can Reveal Third-Party URLs Are Canonicalizing into Your Own

How the GSC Inbound Links Report Can Reveal Third-Party URLs Are Canonicalizing into Your Own

While helping a company that was severely impacted by multiple algorithm updates in fall 2023, I first scanned GSC reports to get a feel for the situation. And when I looked at the inbound links report, I noticed something strange about a number of links. There were some relatively high-performing referring domains in the list,

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Does Google know if the content is accurate? A review of a site that is struggling to rank behind potentially inaccurate and unhelpful content.

Does Google know if the content is accurate? A review of a site that is struggling to rank behind potentially inaccurate and unhelpful content.

Why is this site ranking poorly behind a site with less helpful/accurate information? We dug into the treasure trove of information provided to us in the DOJ vs. Google case Trial exhibitions And Testimonials to learn more about how search works. (The afternoon of the 24th day is the Pandu Nayak testimony that I can’t

Does Google know if the content is accurate? A review of a site that is struggling to rank behind potentially inaccurate and unhelpful content. Read More »

How to bulk export merchant listing data from Google Search Console (GSC) to Excel via Analytics Edge

How to bulk export merchant listing data from Google Search Console (GSC) to Excel via Analytics Edge

Don’t settle for the thousand-row limit in GSC. In this tutorial, I’ll explain how to get all of your Merchant Listings data from GSC, while also describing some other ideas for working with the data through Analytics Edge. Merchant listings can be incredibly powerful for eCommerce merchants. These are free product listings that often appear

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The March 2024 Google Core Update and how the transition from Google’s helpful content system to the core ranking system should work.

The March 2024 Google Core Update and how the transition from Google’s helpful content system to the core ranking system should work.

I cover the old HCU(X) cLasifier, site-level quality algorithms, counterbalancing systems and how the transition was as smooth as a bed of razor blades… This is the first post in a series about Comprehensive March 2024 core update. The update was one of the largest and most complex core updates Google has ever released. The

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How to Remove Content and Links from Google’s AI Overviews Using “Preview Controls” Like Nosnippet, Data-Nosnippet, and Max-Snippet (Case Study)

How to Remove Content and Links from Google’s AI Overviews Using “Preview Controls” Like Nosnippet, Data-Nosnippet, and Max-Snippet (Case Study)

Update: May 21, 2024 – My post is AGAIN in the AI ​​overview, even if Nosnippet is used. I provided Further information can be found below above, including a screenshot. Update: May 22, 2024 – John Mueller from Google replied to me after checking with the team working on AI overviews. The link card should

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August 2024 Core Update: Here’s what’s changed in Google’s core update documentation.

August 2024 Core Update: Here’s what’s changed in Google’s core update documentation.

The August core update is here! Google’s documentation too Core updates has changed significantly. Let’s look at what has changed. Here is the one archived version of the previous document. The purpose of this update is to show more content that people actually find useful Googles Core update announcement says they improve results by “You’ll

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The scary rise and fall of indexing in Google Search Console (GSC) and why it might be totally okay

The scary rise and fall of indexing in Google Search Console (GSC) and why it might be totally okay

Several website owners have recently contacted me about a scary spike in indexing, which then drops back to normal levels. This shows up in the coverage reports in Google Search Console and the site owners thought it might be a sign that something terrible was happening from an SEO perspective. For example, Google is suddenly

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