SEO

Yes, you read that properly. There is currently a gap in Google in Google, in which websites removed with manual actions or downgraded from the 10 blue links, but can continue to rank in AI overviews. And in a strange turn that creates a unique opportunity to better understand clicks and click the rate for […]

Valentine’s Day is an interesting shopping event for E -Commerce stores. Customers are looking for gifts that help to express their love with flowers, jewelry and other interesting options. It is a great opportunity to attract and convert online buyers. Here are some SEO tips to make the best of Valentine’s Day sales! Prepare early

For my monthly customers, I regularly had discussions with Chatgpt and Gemini to find out if the tools recommend. For a customer, Chatgpt referred to competitors, but not on them. That was interesting. “The algorithm prioritizes widely recognized sources ((Sounds to Eeat for me!), Current updatesOr content that matches search formulation. “ Next, of course,

The beginning of the year is always a good time to start or update your SEO roadmap. This is a structured collection of tasks that you schedule to improve the performance of your website. If you already have one, great! If not, read this article to find out what you can do and why you

You can sell your products online on many marketplaces and all of these platforms benefit from SEO. From improving your photos to writing better product descriptions, on-page SEO is key if you want your product listings to rank in search. What is Marketplace SEO? Marketplace SEO is about making a platform with many sellers –

A recent appearance by Mark Zuckerberg on the Joe Rogan podcast provides a great explanation of how classifiers, confidence levels, and precision work with machine learning algorithms. He also explained how adjusting trust can impact the amount of collateral damage caused when updates are rolled out. And if you replace “social” with “search,” Zuckerberg could

With EEAT, Google uses all the signals at its disposal to determine whether you are known as a contact point for your topics. In this post, we’ll look at using LLMs to learn more about your EEAT and, better yet, get inspiration on how to improve it. When it comes to being recommended by AI

The end of 2024 was a crazy time SEO-wise, as Google released several major updates at the end of the year (and throughout the holiday shopping season). First we had this November 2024 core updatewhich took over three weeks to complete. Then we had a week off beforehand December 2024 core update rolled out, which

The December core update was a quick update and ran from December 12th to 18th, 2024. Google then released a surprise spam update just days after the core update was completed. It ran from December 19th to 26th. There are many Comments to Barry Schwartz’s article about the spam update, where site owners report significant

It’s the festive season! Or it’s close to Valentine’s Day, or the start of summer, or… you get the point. People love to celebrate, which is why seasonal content is particularly popular during this time. So should you make an effort to create content for the holidays? We think so! But you should be smart