SEO

Content overview is not a new idea. It goes back to the 1950s when Hans Peter Luhn introduced one of the first algorithms at IBM to summarize text. At that time the goal was uncomplicated: identify the most important words in one piece and create a shorter version. What started as a technical experiment has […]

We are pleased to announce the Beta publication of Yoast Ai Brand Insights, which are available as part of the Yoast SEO AI+ package. This new tool helps you to understand how your brand appears in AI-powered answers and where you can improve your visibility. Yoast Ai Brand Insights Ideal for bloggers, marketers and brand

We know that most readers fly over. We also know that search engines prefer clear and easy -to -understand content. Fortunately, a good summary can help with both. A summary quickly gives your reader the core ideas and at the same time helps your chances to judge your content. If you learn how to write

Thanks to the answers to AI-generated answers, the CTRs fail quickly and even the page ranking no longer guarantee clicks. The best organic results from Google saw a 32% CTR waste After the start of AI overviews from 28% to 19%. Position number 2 went worse with a decline of 39%. In the meantime, 60%

Backlinks have been the gold standard for the building authority, the driving connection juice and climbing the SERPs for years. But with the rise of the generative AI, the search landscape is changing. Instead of tracking endless links, the visibility now depends on something more intelligent: AI quotes. This development means that your brand can

Backlinks have been the gold standard for the building authority, the driving connection juice and climbing the SERPs for years. But with the rise of the generative AI, the search landscape is changing. Instead of tracking endless links, the visibility now depends on something more intelligent: AI quotes. This development means that your brand can

We all asked a chat bot about the services of a company and saw that he reacted inaccurately, right? These mistakes are not only annoying; You can seriously hurt a business. Ki -Falsche representation is real. LLMS can provide users outdated information, or a virtual assistant can provide incorrect information on your name. Your brand

Today from Google Quality rater guidelines Updated on September 11, 2025 with some minor changes. I think some of them are worth mentioning! Three examples have been added to the guidelines, of which I believe they are important because they all instruct the evaluators to evaluate content that is a AI overview. An example of

If you missed it, I published a piece of everything we learned about Google’s search algorithms from the Doj VS Google test version at the beginning of this week. Boy, there is a lot! In this article we will concentrate on AI. Most important snack:-Google -ki trains on the Google Common Corpus (GCC).-E a Gemini

Today we look forward to welcoming Yoast AI summarize together To our growing family of AI characteristics. Just like our other AI tools, this new function should make your publication process faster and easier by using powerful, practical AI in the WordPress block editor. Yoast Ai Summarize is perfect for bloggers, contents teams, agencies and