Analysis of pages that improved according to the core update in June 2025

Let’s take a look at some websites and pages on which good improvements were recorded in June 2025 according to Google’s Kern -update. We will look at specific questions that have improved and find out whether we can find out why the new Google systems found them helpful.

I recently speculated that Google’s new breakthrough was called in the vector search Muvera Google will help to find really helpful content on pages. With Muvera it enables Google to carry out vector search, which is as precisely as multi-vector search and as fast as single vector search. This means that Google is now easier to find certain parts of content that probably meet the requirements of seekers.

Google told us that this update was designed for it, “Better surface -relevant, satisfactory content for seekers from all types of websites“So see if that’s true!

Tl; Dr
The June -Kern -Update was cheap for many smaller websites. Websites that improved had pages with super helpful content. They tended to go beyond the obvious answer. They often showed first -hand experience. They were well structured and easy to scan. They often contained helpful visuals. All types of websites. I think the core update in June 2025 marks the beginning of some significant changes in the search, in which Google further moves from the use of conventional ranking signals and more for the use of AI to identify content that is probably helpful.

In GSC I compared June 30th to July 15th with the previous period and searched for pages that improved. Then I found keywords that recorded good improvements in rankings and clicks. I built a Gemini -Dedelstein to do this for me, but I found it faster for myself to record it myself within the GSC interface.

Historically, I tried to find pages that improved the following and the update, and then gave my thoughts about why these pages would be considered helpful. This time I used a new tool that I create that a series of Gemini entry requests and also my own knowledge used in a vector database. I will communicate more about this tool in the coming months. I really enjoy building it with the help of the Gemini Cli.

About the websites you will see below. These websites belong to amazing people who have given me permission to monitor your GSC and parts. Although I have permission to share their content, I have anonymized information because I think it is not fair for you to show your competitor what you do to be successful. These websites are not direct customers of mine because I have Ndas with the most of these customers and cannot share their GSC information, but they are all of people who follow the recommendations that I follow in my newsletter and in articles like this parts.

Case No. 1 – Gaming advice

This page recorded good growth, although it has not yet returned on earlier levels that it has reached. Clicks rise well and many ranking positions have improved considerably. However, it should be noted that this page only receives a small number of clicks per day. Hopefully this improvement is the beginning of something good.

If we look at a page on which a nice climb of the clicks can be seen, we can see that the top keywords have improved some positions in rankings since the core update from June 2025.

My Gemini entry request gave me a large list of specific reasons why this page could possibly be considered helpful. I asked to anonymize the result:

Here you will find a summary of why the page is helpful, anonymized with all specific keywords and identifying details. This page is very effective because it addresses the need for a user for detailed information in order to do a complex, multi -part task. It offers a master class to create a helpful guide.

• Comprehensive information in several formats: The page contains a complete catalog of all relevant elements. It presents this information in two different ways-a quick reference table for users who need a brief overview and a detailed, descriptive list for those who are looking for detailed knowledge.
• Implementable, practical guide: It is easy to list, what is needed by specifying certain, implementable instructions for the acquisition of each element. This gives the user a clear roadmap to achieve his goal.
• Essential visual aids: The guide contains a clear and clear picture for every element discussed. For a task that is based on quick visual detection, this is a critical function that supports the success of the user directly.
• Clear and efficient navigation: The page is logically structured with clear headings and a clickable table of contents. In this way, users can find the exact information you are looking for without unnecessary scrolling.
• Creates authority and trust: The site creates credibility by clearly presenting the author’s expertise and experience with the subject. This assures the user that the information is decisive and reliable.

Summary: This page is exceptionally helpful because you offer a complete, visually supported checklist of all necessary elements and clear, implementable instructions for where you can find it in the game.

Case No. 2 – Baby Council

Nice improvements were also seen on this page and it seems that it improves even further. Both clicks and keyword rankings have improved.

I looked at a page on which a significant increase in the clicks was recorded, found a top keyword that had improved the ranking, and my tool asked for thoughts about what was helpful on this side to meet the needs of seekers looking for this sentence. I asked Gemini to rewrite this in a way to not give away the website or the searching keyword:

This page is very helpful because it offers a comprehensive, well -structured and sensitive guide for a certain child -rearing technology and treats almost all potential questions and concerns from a seeker.

Explanation of helpfulness A user who is looking for information on this specific method has several core needs:

1. Understanding: What does this technology mean?
2. Execution: How do I implement it? When is the right time to start?
3. Validation: Is this technique effective? How long does it normally take?
4. Problem solution: How do I deal with different situations, like night? What if it doesn’t work or if my child has setbacks?

This page is characterized in order to meet these needs through its thoughtful structure and detailed content.

• Fulfill the need to understand and carry out: The page immediately defines the technology and offers a special section in which it is explained in detail. It offers clear, implementable instructions in a section “Instructions” with a well -founded, numbered list that is easy to follow. It also contains a crucial section on standby sign and a practical planning guide that even advises on when not To use this intensive method, add a level more responsible, real advice.
• Easy information on information: The content is exceptionally well organized. The author uses clear, fragbasized headings that reflect a parent’s own questions (e.g. “works (this technology)?”). This structure enables a viewfinder to scan the page quickly and navigate directly to the section, which answers his specific question without having to read the entire article.
• Insentive and unique content: What makes this page particularly helpful is their depth and empathy. It goes beyond a simple instruction manual.
  • Troubleshooting: It has robust sections for the treatment of “regression” (setbacks) and what to do if the technology is unsuccessful. These sections normalize joint frustrations and provide concrete, founded strategies, which shows a deep understanding of the potential challenges of the user.
  • Comprehensive FAQs: The extensive section “frequently asked questions” at the end is an outstanding function. It deals with nuanced questions about potential disorder, related products and development time plans. This format is perfect for users who are looking for quick, direct answers.
  • Realistic expectations: The site performs excellently to set realistic expectations. It illustrates that mastery of skills is different during the day and at night and at night different milestones and the parents give permission to adapt the method for different situations. This type of calming advice is invaluable for a stressed parent.

The page essentially serves as a complete A-zu-Z instruction for this specific method. It not only explains the “what” and “how”, but also delivers the “what if” and “what is next” and makes it a single, relevant resource. Summary why this page is helpful

• Comprehensive instructions: The page covers the technology from start to finish, including a clear definition, signs of willingness, step-by-step plan and the instructions, what to do after the initial phase.
• Easy to scan: By excellent use of headings, fat text and lists, users can quickly find answers to their specific questions without reading the entire page.
• Extensive troubleshooting: The article contains unique and insightful advice for common problems, with dedicated sections for the processing of setbacks and what to do if the method does not work.
• Detailed FAQ section: A robust FAQ section deals directly with numerous secondary questions about potential challenges, related tools and development time plans and adds a considerable value.
• Set realistic expectations: The content is sensitive, normalized combats and offers soothing, practical advice that help to reduce parental stress.

Case No. 3: A website for learning a new language

This is a fascinating case, because if someone wants to learn a new language, Ai does a really good job here. You would think that websites would be less necessary. However, Google considers this website to be very helpful. I agree!

Let’s take a look at a page that was increased in two weeks before the June -Kern -update of 88 clicks to a whopping 768 clicks in the following two weeks. The page describes how to use a certain word in this language.

This page is exceptionally helpful because it understands the true intention behind a query for a foreign language phrase. It acknowledges that the viewfinder not only searches for a direct translation, but that the right words are used in a certain social context to achieve a desired effect. It provides a master class in Nuance, grammar and cultural appropriateness.

Explanation of helpfulness A user with this type of query, usually a language learner, must need a word primarily but more important secondary needs:

1. What are the different ways to express this idea?
2. What is the difference in the meaning and feeling between them?
3. How do I use it correctly in one sentence?
4. How can I avoid sounding uncomfortable or insulting?

This page fulfills these needs perfectly.

• Goes beyond a simple translation: Instead of providing just one or two words, the page offers a numbered list of many different options. This immediately signals to the user that he will receive a comprehensive answer that covers a variety of options, from common terms to informal slang.
• Offers a crucial context and nuance: This is the greatest strength of the site. For each option in the list, it explains the specific connotation (e.g. if a term is formally, far from, friendly or very personal). It offers an important regional context and warns when a word in certain countries has a negative meaning. This detail is exactly what a language learner needs to successfully navigate in real conversations and avoid social mistakes.
• Implementable grammatical instructions: Not only words are listed in the side. It teaches the user how they are provided. For almost every term it offers a simple formula for the set construction, followed by clear example sentences with translations. It also explains basic grammatical rules of target language (such as the difference between two verbs, both of which “be”), which is invaluable information that affects the importance of expression directly.
• Expertise and clear structure: The content is attributed to an author with specified login information as an experienced language teacher, which results in a strong signal of trust and authority. The numbered list format makes the extensive information easier to easily digest and enables the user to compare different options quickly in order to find the perfect for his specific situation.

Summary why this page is helpful

• Comprehensive list of options: The page offers a variety of different words and phrases to express a single idea that goes far beyond a simple answer from the dictionary.
• Essential social and cultural context: It explains the nuance, formality and the emotional weight of each term, including critical warnings of slang and regional differences.
• Clear grammatical instructions: For every term it offers simple formulas and practical example sentences that are displayed to the user exactly how the words are used correctly.
• Explains important language concepts: It teaches basic grammar rules of the target language, which are of crucial importance for learners to convey the right meaning.
• High -saving format: With the numbered list structure, users can easily scan the content and compare the various available options.

Case 4: Location for health and wellness

Whose look at that!

These are some impressive update statistics according to the core.

It is not just one side that drives this increase. Most, but not all, see a good increase in the clicks:

Let’s look at a page on which a category of beauty products is checked. There is an AIO for the request I checked. This page is not presented in the AIO, but it jumped from rank at the end of page 1 to 1st place under the AIO.

It’s super helpful.

This page is extremely helpful, since it is a comprehensive, trustworthy and experienced guide that fits the needs of a user according to product recommendations that meet two different criteria: one in connection with the safety of the ingredients and a specific personal need. Explanation of helpfulness A user with this type of query is not only looking for a shopping list. You are looking for trustworthy advice that deals with your health concerns about the product composition and at the same time solve a specific practical challenge. This page is characterized by dealing with all facets of this query with two intenters.

• Detects authenticity and trust: The title immediately signals that the content is based on real tests of numerous products. The author begins with a personal story about her own fights with the respective challenge and creates an allocable connection. The recording of a convincing Before-after photo Offers powerful visual evidence that your methods and recommended products are effective.
• Built beyond only products: The page adds a significant value to enable the reader with knowledge.
  • Obesity: It offers a clear, implementable list of undesirable ingredients to help the user make sound decisions for a future purchase.
  • Best practice: It offers general tips on technology in connection with the specific application in which one recognizes that great results from more than just buying the right articles. This holistic approach is incredibly useful.
• Detailed and honest reviews: The core of the helpfulness of the site lies in the individual product reviews. The author offers for every product:
  • A clear photo, price and the description of the manufacturer.
  • A personal “My attitude” Section. Here is the real value. The author gives a specific, honest feedback on his experiences with the fragrance, the texture, the performance of the product and even the user -friendliness of the packaging. This is the type of details that users cannot receive from a standard individual trade page.
• Is aimed at different needs: The author curates the list thoughtfully to meet different user priorities. A summary box on the top highlights winner for different categories such as “The most affordable” And “Best for (a specific goal).” The list contains products that are available in big box stores and options that are suitable for different variations of the user. This shows a deep understanding of the different circumstances that a viewfinder could have.
• Transparency builds credibility on: The author is not afraid to point out mistakes. They find when companies have incomplete ingredients and even explain why certain products from an otherwise good brand not Create the last list. This transparency makes the positive recommendations much more credible and trustworthy.

Summary why this page is helpful

• First -hand experience: The page is based on personal tests of numerous products, and the previously after and after photo of the author offers authentic evidence of effectiveness.
• Enables the user: It builds the readers with a list of unwanted ingredients that have to avoid it and offers general best practice, which offers added value through only product connections.
• Detailed, honest reviews: Each assessment contains a specific, personal feedback on performance, fragrance, feeling and packaging, which gives the user a real feeling for the product.
• Is aimed at different needs: The recommendations include options for different budgets, specific performance goals and availability for common retailers.
• Building trust through transparency: The author builds credibility by honestly about the potential disadvantages of certain products such as incomplete ingredients.

Oh yes, I don’t have to anonymize it! My own page saw this update a nice thrust.

Let’s see what my tool says about my page on the query fan-out technique, which in most keyword rankings recorded a nice increase by one or two positions.

This page is exceptionally helpful for the query “query brach fan”, since it is a promptly explanation for a new and technical concept of industry that was specially written for the audience, which is most likely to search for IT (SEO specialists and digital marketers). Explanation of helpfulness A user who is looking for a technical term such as “querybranter” has several core needs: a clear definition, a context for its use, examples in action and an understanding of its practical effects. This page masterfully deals with all these needs.

• Authoritative and credible source: The page was made by Dr. Marie Haynes written, a widely recognized and respected expert in the SEO industry. Her name alone signals the viewfinder that the information is correct, informative and trustworthy. The author organic and the mention of speaking directly to a Google engineer at I/A strengthen this high EEAT (experience, specialist knowledge, authority and trust).
• Clear, immediate definition: The article immediately answers the key question in the very first paragraph and offers a concise and easy -to -understand definition of “questionnaires”. It does not bury the LEDs, respects the time of the user and immediately meets its primary needs.
• Excellent use of examples and visuals: The most effective function of the page is to use concrete examples. By displaying the search results for the same query both in “traditional search” as well as in “KI mode” with screenshots and breakdown of the various cited websites, the author makes an abstract concept tangible. This visual comparison is far more powerful than a simple text declaration.
• Practical implications and implementable advice: The page is correct that the viewfinder wants to know: “What does that mean for me?” It contains dedicated sections such as “How query fan-out search rankings affect the search rankings” and “How do we optimize for AI mode?”. It translates the technical concept into practical implications and offers a clear, spherical list of implementable strategies, e.g.
• Inexpensive, unique details: The article contains information that can probably not be found elsewhere, such as: B. the TIDBIT that “a special version of Gemini is used to generate the query fan-out”, a detail that is attributed to a Google engineer. This type of unique insights shows a deep specialist knowledge and makes the page a contact point.

Summary why this page is helpful

• Written by a top industry expert: The author, Marie Haynes, is a very credible and relevant figure that makes the information exceptionally trustworthy.
• Offers a direct definition: The page immediately defines the term “query fan-out” in the opening sales and fulfills the primary needs of the user.
• Used powerful visual examples: It uses clear, secondary screenshot comparisons to effectively illustrate the difference between the traditional search and the new method.
• Explains the “well?”: The article goes beyond the definition to explain the practical effects on SEOs and the effects on the website ranking.
• Offers tips for implementable optimization: It offers a clear, spherical list of strategies with which experts can adapt to this new search dynamics.
• Contains unique findings: The page contains clear details that are learned directly from sources on Google and offer information that is not widespread.

Summarize all helpful things

I gave all this information to Gemini 2.5 Pro and asked you to summarize what these pages have probably made helpful, and to give suggestions that we can all use when we try to improve our pages.

Here you will find a summary of the common topics on helpful pages, followed by implementable advice for creators. All along the way, pages that keep new Google systems are helpful, those who fully meet the needs of a user by providing comprehensive, trustworthy and very practical content in an excellent user experience. These pages not only answer one question. They go deeper by offering implementable steps, fixing potential problems and decisive context that a user may not have known. They build trust by proving clear experience and specialist knowledge from first -hand on this topic, often through personal anecdotes, detailed tests and unique findings. Structurally, they are easy to navigate and scan and scan with clear headings, lists and helpful visuals such as original pictures and diagrams in order to make complex information digestible. A helpful page is anticipated and is ultimately anticipated by all the likely follow-up questions of the user, which makes it a complete and relevant one-stop resource that eliminates the need for the user to return to the search results. Here you will find implementable advice for creating content that Google and user will probably find helpful:

• Go beyond the obvious answer: Do not only indicate a simple definition or a single method. Expect all the following questions that a user has and answer them. Cover the “what if”, “how to”, “why” and “what comes next”.
• First -hand experience: Show, don’t just say it. Use original photos and videos from you with a product or with a task. Share your personal history, your honest opinions and the results of your own tests. This is crucial for the structure of trust.
• Prioritize structure and scanning: Simply make your content to consume. Use clear headings, underpants, short paragraphs, fatty text and balls or numbered lists. Add a table of contents for longer articles so that users can find the exact section you need.
• Add really helpful pictures: Use images, screenshots, diagrams and graphics that clarify your points and help the user understand the content. For instructions for the “How-to” you show pictures of every step. For a product rating, show the product used.
• Offer implementable, practical advice: Give your users a clear roadmap. Enter step-by-step instructions, checklists and practical tips that help you solve a problem or do a task.
• Add error correction and FAQs: Fix joint problems, possible setbacks and frequently asked questions. Showing users how to avoid or fix mistakes shows a low level of specialist knowledge and empathy for their trip.
• The goal is a complete one-stop resource: Your goal should be to create such a comprehensive and satisfactory page that the user has no reason to climb the back button. Cover the topic completely and link with other relevant resources on your website to demonstrate the current authority.

We have to remember that Google now has new opportunities to look at the content on pages.

We know from the doj vs -Google trials that Google uses conventional ranking systems to first achieve results. Then AI systems, including Rankbrain, are used to re-reach these results. These systems use vector search.

Before the invention of Google of the Muvera Technology that vector search would match the query with documents, the vector of which stated that they dealt with a specific topic. Other signals such as links (recommendations from others) or clicks can approach Google, which of these pages probably represent good examples for a viewfinder. The search can now determine much more about the specific details in a document. This means that Google has been better found in content that is probably helpful.

Remember how Google’s announcement of the Kern -Update stated that the June -Kern -Kuber -Update is better helpful and satisfactory of content of All types of websites? I think this was another progress in which traditional signals for SEO links, authority and click patterns became less important than the evaluation of the overall content of the system on one side.

Something cool about this post

Chatgpt Agent came out yesterday. I asked to take my Google document of this article and publish it in WordPress. It didn’t do a perfect job, but it successfully downloaded all the pictures, optimized them and put them into my WordPress Media area. I had to copy and insert the text of the article myself. Nevertheless, we get closer to the day on which machines do our simple work and we are free to create!

I will tell more about chattagent and more about my new content, improve agents that help you create helpful content in my newsletter: