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Digital Marketing

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Personalization and digital marketing

It has become a defined fact that personalization leads to better brand loyalty and sale. However, many of the digital marketers have tried to use ...
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My tips for designing great website pictures (with canva, hubspot, + 3 other tools)

I have designed pictures for websites for about seven years, so I came across many tools that simply make the process. Related posts: 7 Authentic ...
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Effects of the Internet of Things

“A large part of the marketing dollar is wasted when the wrong offers are made to the wrong people in the wrong place and the ...
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What it is and how to use it (+ examples)

I have worked in digital marketing for over ten years and always searched for opportunities to improve my marketing analysis and reporting. Media Mix Modeling ...
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How to set up a successful micro-influencer campaign

“The aim of the influencer marketing is to identify influencers in their niche and to make them work for them by promoting their brands.” – ...
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Tips for creating a fixed Facebook advertising campaign

Facebook is a fair place where companies with limited resources can try their luck with paid advertising. Social media GiantOffer companies like Facebook the opportunity ...

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