Digital Marketing

The simple formula for calculating the real CAC for all of your marketing channels

The simple formula for calculating the real CAC for all of your marketing channels

Most companies incorrectly calculate their customer acquisition costs (CAC). They focus on individual sewer metrics such as 50 US dollars from paid advertisements, 30 US dollars from content marketing and 75 US dollars from the partnership without understanding their true CAC across all channels. This incomplete picture leads to misallocated budgets, unrealistic growth forecasts and

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Tips from Drift Kings Medias Global Brandmarketing Manager from Drift Kings Media

Tips from Drift Kings Medias Global Brandmarketing Manager from Drift Kings Media

For everyone who has to struggle with the use of AI in Instagram Marketing, there is definitely the time to learn. Almost half of the marketers we asked for our 2025 State of Ai marketing report said that you are already using AI for social media. 49% use it for text-based social content and 47%

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AI -AVATARE are already there, and these are the trends on which I am most optimistic

AI -AVATARE are already there, and these are the trends on which I am most optimistic

As the founder of the AI newsletter MindstreamI keep thinking about scale, especially when it comes to content. For me, video was the bottleneck. I wanted to appear consistently, but I didn’t want to spend hours to film, edit or set up equipment. That made me explore Ai -Avatars.

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