Wirecutter fell back strongly in visibility in the past four months – was it a review update, Google’s “very different” algorithm or was vertical specialist knowledge rewarded?
When I researched the reviews last week, I noticed that Wirecutter in Google did not rank so well. And they did not stop at all for some questions. Therefore, I dug more to better understand their visibility in 2025. Note that this year we had two wide core updates, including the Core update in March […]