SEO

On May 20, 2026, the next major version of WordPress was released: WordPress 7.0. While previous versions focused on improving the block editor, this version takes it to a new level. It takes the platform to the next phase of its roadmap with smarter workflows and a more app-like experience. So let’s take a look […]

You ask ChatGPT to do something and suddenly your brand name appears in the response. Sounds like a win, right? But before you share the screenshot with your team, you need to ask yourself an important question: is your brand being quoted or mentioned? As AI search and LLM-driven discovery continue to grow, understanding the

Find news to use on May 12, 2026 Here are the topics I’ve been discussing with my clients lately. 1. An increase in crawled – currently unindexed – pages There has been a lot of discussion on social media about Google showing more pages marked as “crawled – not currently indexed” in the Page Indexing

If you’ve ever opened a new post and immediately closed it because you had no idea what to write, then this is for you. Yoast AI Content Planner is now available for Yoast SEO Premium users. Open a new post in your WordPress editor and you will find five relevant post ideas waiting for you,

Every month we host an SEO update with the latest information on search and AI. In this month’s edition, our SEO experts Carolyn Shelby and Alex Moss cover everything from the latest advancements in Agentic AI to Google’s spam and core updates and why simply publishing more content is no longer enough and, in many

Starting today, your AI tools, dashboards, and automated workflows can communicate directly with Yoast SEO thanks to the new Abilities API, which works hand-in-hand with WordPress 6.9. As WordPress evolves, we evolve with it, and the release of the Yoast SEO Abilities API is an extension of these new features. What does that mean in

In our article “Rethinking SEO in the Age of AI,” we briefly explored how AI could go beyond simple prompt-and-response interactions. A new direction is agent AI. Systems that can take action, not just generate answers. While this area is still evolving, we are already seeing early signs of tools that can identify gaps, suggest

For a long time we defined SEO success in terms of rankings and traffic. If you’ve gotten to the top of the search results and brought people to your website, you’ve done your job. This approach worked when discovery was linear and search engines were the primary gatekeepers. But modern search behavior doesn’t stop at

Most SEO strategies are based on one goal: getting people through the door. This typically means driving traffic to the site, ranking for high-volume keywords, and attracting new users. But what happens after someone signs up or makes a purchase? This part of the funnel is often ignored. SEO doesn’t stop with acquisition. It can

SEO expands in 2026, does not change. Traditional search is still important, but SEO now includes AI-driven discovery, social platforms and chatbots. The principles are the same, such as clarity, structure, authority and relevance, but the platforms are multiplying. We surveyed 59 SEOs to find out how they’re dealing with these changes. Some have less