The hidden power of NLP in social media marketing
Natural language processing has changed the way companies use social media to build real connections. Brands interact with a wide ...
Digital Marketing
7 Signs It’s Time to Switch to an AI Digital Marketing Agency
Digital Marketing
How to get over 50 B2B leads per month with LinkedIn and SEO.
Digital Marketing
What is an attribution window in marketing? What marketers need to know
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Personal Finance
Finance
The difference between values ​​and standards
Why their standards are more important than their values Difficulties to achieve their goals even though they appreciate them? The ...
Finance
The 5 freedoms of true wealth
Money does not buy luck, but it gives the five freedoms. When your investments cover your expenses, you can reach ...
Finance
How to pay off credit card debt this year
How to pay off credit card debt this year Are you looking for the fastest way to crush credit card ...
Finance
Number 1 to pay off debts
Psst! The debt -lasso method is the best way to pay off credit card debt You have heard of the ...
Digital Marketing
The hidden power of NLP in social media marketing
Digital Marketing
Why SEO and PPC work better together than alone
Digital Marketing
Why SEO and PPC work better together than alone
Digital Marketing
Jan06
Which, according to a TikTok marketing expert, actually drives sales
If you’re starting the year with a crop of leaders calling for explosive growth in 2026, you’ll like this creator’s refreshing take: “Your brand doesn’t ...
Jan05
The best AI visibility tools that actually improve lead quality
Search has changed faster than most teams have adapted. For years, visibility meant ranking – climbing search pages through backlinks, keywords and authority signals. Now ...
Jan02
How to calculate and improve yours
The Marketing Efficiency Ratio (MER) measures how much revenue marketing generates for every dollar spent. MER is calculated by dividing total sales by total marketing ...
Dec31
A guide for modern marketing teams
Search no longer just rewards keywords, but clarity. Large language models now read, reason, and rephrase information and decide which brands to cite in the ...
Dec30
An explanation for SEOs and content marketers
Entity-based SEO is a content optimization strategy based on concepts, relationships, and context rather than isolated keyword phrases. Search engines identify entities – different concepts, ...
Dec29
What we learned while building SalesBot – HubSpot’s AI-powered chatbot sales assistant
When I first joined HubSpot’s conversational marketing team, the majority of our website chat volume was managed by humans. We had a global team of ...
SEO
Oct20
What is anchor text? • SEO for Beginners • Yoast
Anchor text, also called link text, is the visible, clickable text of a hyperlink. It usually appears in a different color and is often underlined. ...
Oct20
How to Know If You’re Affected by the August 2025 Spam Update (and What to Do About It)
In the past, most readers of my content didn’t have to worry about spam updates. However, I think many of you were actually affected by ...
Oct17
The Psychology of Scannable Content and Bullet Points • Yoast
Your content is 15 seconds. That’s it. In these precious moments, your reader’s brain makes a crucial decision: scan or cancel. The statistics are sobering. ...
Oct15
Last Minute Black Friday Tips to Maximize Your Sales • Yoast
Head up! Black Friday is just around the corner and if you still haven’t prepared, it’s time to act quickly. The clock is ticking, but ...
Oct13
Writing Content in Inverted Pyramid Style • Yoast
Journalists have long used the inverted pyramid writing style. This puts your most important information in the foreground. Don’t hedge. Don’t bury your main point ...
Oct13
A First Look at Gemini Enterprise / Gemini for Business: A Review
Last week Google launched Gemini Enterprise and although I see very few people talking about it, I think this tool is probably used by most ...